Grana Group

RetailSeries AHong Kong, Hong Kong SAR - Chinagrana.com

Latest round

Series A

Last raised

Oct 2016

Total raised

$15M

Investors

4

About Grana Group

Grana Group Limited, founded in 2014, is based in Hong Kong and focuses on creating high-quality apparel. The founders include Lorena Ramsey, Luke Grana, Macarena Vicuña, Rebeca Yurrita, Saleem ElHatan, and Silvia Cordoba, with Macarena Vicuña and Rebeca Yurrita currently serving as CEOs.Grana specializes in offering a diverse range of high-quality apparel crafted from 100% natural materials, emphasizing an eco-conscious approach to fashion. The company focuses on creating modern pieces that are artisan-crafted, targeting environmentally aware consumers who value sustainability and ethical production. Their core product offerings include a variety of clothing items, designed to serve individuals seeking stylish, comfortable, and environmentally responsible options for everyday wear. The brand is positioned primarily in markets such as Australia, the United States, and several European countries, including France, Germany, and the United Kingdom.Grana generates revenue through direct-to-consumer sales, primarily via its e-commerce platform, which allows customers to browse and purchase clothing directly from the company. The transaction structure is predominantly a B2C model, where customers select items from their collection and complete purchases online. The company’s offerings include various clothing items, which are priced to reflect their premium nature and sustainable materials. Grana also encourages customer loyalty through initiatives such as a newsletter that provides exclusive discounts and offers. The company aims to introduce innovative apparel designs catering to the growing demand for sustainable fashion. Furthermore, Grana is looking to penetrate additional markets in Asia and Europe by 2020, enhancing its brand presence in regions that prioritize eco-friendly products.

Who invested in Grana Group

4 investors across 3 rounds

See all investors in Grana Group

Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.

Funding rounds

  1. Series A

    Oct 4, 2016

    Amount

    $10M

    Investors

    Locked

  2. Seed

    Feb 16, 2016

    Amount

    $3.5M

    Investors

    Locked

  3. Seed

    Jul 22, 2015

    Amount

    $1.5M

    Investors

    Locked

Questions about Grana Group

Who invested in Grana Group?

Grana Group has 4 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Grana Group raised?

Grana Group has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Grana Group last raise money?

Grana Group's most recent round on record is a Series A, in Oct 2016.

What does Grana Group do?

Grana Group Limited, founded in 2014, is based in Hong Kong and focuses on creating high-quality apparel.

Where is Grana Group headquartered?

Grana Group is headquartered in Hong Kong, Hong Kong SAR - China.

Which VCs invest in companies like Grana Group?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back retail companies at Grana Group's stage. Their profiles are linked below.

Raising like Grana Group? Find the right VCs.

Capital Atlas matches your startup to active investors by stage, sector and region.

Free to start. Upgrade when you're ready to reach out.