Go Try It On

InternetSeries ANew York, USgotryiton.com

Latest round

Series A

Last raised

Aug 2011

Total raised

$3M

Investors

2

About Go Try It On

Founded in 2009 and headquartered in New York, US, Go Try It On specializes in developing AR platforms for retail., gaining access to a substantial user database of 400,000 shoppers.Go Try It On specializes in providing innovative solutions for the retail and consumer goods sectors, focusing on enhancing customer engagement through interactive experiences. The company's core offerings include augmented reality (AR) platforms that enable users to virtually try on products such as clothing, accessories, and cosmetics before making a purchase. These services are designed to reduce the uncertainty often associated with online shopping, thus improving customer satisfaction and reducing return rates.Go Try It On generates revenue through a subscription-based model, offering tiered pricing plans that cater to different business sizes and needs. Retailers subscribe to the platform, gaining access to AR technology and customer analytics tools, which enhance the shopping experience and drive sales while reducing returns.Post-acquisition by Rent the Runway in June 2013, Go Try It On plans to leverage its expanded database for developing new products and features aimed at enhancing user experience. The company is focusing on expanding its presence in North America, Europe, and parts of Asia over the next few years.

Who invested in Go Try It On

2 investors across 2 rounds

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Funding rounds

  1. Series A

    Aug 12, 2011

    Amount

    $3M

    Investors

    Locked

  2. Seed

    Nov 4, 2010

    Amount

    Undisclosed

    Investors

    Locked

Questions about Go Try It On

Who invested in Go Try It On?

Go Try It On has 2 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Go Try It On raised?

Go Try It On has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did Go Try It On last raise money?

Go Try It On's most recent round on record is a Series A, in Aug 2011.

What does Go Try It On do?

Founded in 2009 and headquartered in New York, US, Go Try It On specializes in developing AR platforms for retail.

Where is Go Try It On headquartered?

Go Try It On is headquartered in New York, US.

Which VCs invest in companies like Go Try It On?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Go Try It On's stage. Their profiles are linked below.

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