GlamST
Latest round
- Series A
Last raised
- Nov 2016
Total raised
- $0.1M
Investors
- 4
About GlamST
GlamST LLC specializes in virtual makeover technology and was founded in 2011 in San Francisco, US. In November 2018, the company became a subsidiary of ULTA Beauty through an acquisition, though financial terms were not disclosed. Carolina Bañales, the founder of GlamST, has a history in the tech industry.GlamST specializes in providing customized virtual makeover solutions through the integration of augmented reality (AR), artificial intelligence (AI), and machine learning technologies. Their core product offering enables users to visualize makeup applications in real-time across mobile, web, and in-store platforms. This innovative service addresses the needs of beauty consumers looking for personalized makeup experiences, enhancing their shopping journey by allowing them to try on products virtually before making a purchase. The primary customer base includes beauty retailers and brands, as well as end users in markets such as North America, Europe, and Latin America, who seek to enhance their purchasing decisions through immersive digital experiences.GlamST's revenue model revolves around strategic partnerships and collaborations with beauty retailers and brands, which may involve subscription-based services and direct-to-consumer transactions. The company generates revenue through the licensing of its virtual makeover technology, allowing retail partners to incorporate GlamST's solutions into their digital and physical storefronts. The structure of these transactions typically involves fees for accessing the technology, which could be supplemented by performance-based incentives tied to product sales facilitated by the virtual makeover experience.GlamST plans to utilize its recent acquisition to enhance product offerings and expand into new markets. The company is focused on developing new features for its virtual makeover technology, aiming for a rollout in early 2024. Additionally, GlamST is targeting expansion into international markets in Asia and Australia by late 2024, leveraging ULTA Beauty's global reach.
Who invested in GlamST
4 investors across 2 rounds
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Questions about GlamST
Who invested in GlamST?
GlamST has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has GlamST raised?
GlamST has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did GlamST last raise money?
GlamST's most recent round on record is a Series A, in Nov 2016.
What does GlamST do?
GlamST LLC specializes in virtual makeover technology and was founded in 2011 in San Francisco, US.
Where is GlamST headquartered?
GlamST is headquartered in San Francisco, US.
Which VCs invest in companies like GlamST?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at GlamST's stage. Their profiles are linked below.
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