Frogtek

Frogtek, founded in 2008 in Ciudad de Mexico, Mexico, specializes in providing technology solutions for small shopkeepers.Frogtek primarily offers Tiendatek, a point-of-sale (POS) system designed to assist small shopkeepers, particularly in emerging markets. This software application supports over 30,000 preloaded products and prices, enabling shopkeepers to efficiently manage their inventory and enhance profit margins. When transactions are conducted via the Tiendatek system, the data entered synchronizes wirelessly with Frogtek's servers, facilitating real-time reporting and analytics for both the shopkeepers and their suppliers. The service also includes Frogtek Analytics, a customizable analytics tool that aggregates data from over 1,500 shops, allowing users to assess promotional effectiveness and competitive positioning.Frogtek generates revenue through the provision of its Tiendatek POS system and associated analytics services, which primarily function on a subscription model for shopkeepers. Clients utilize the Tiendatek system to conduct transactions, where they can register sales, track inventory, and gain insights into their business performance. The pricing structure for these services includes fees directly associated with the use of the POS system, as well as potentially variable charges for the advanced analytics services.75 mn, the company plans to enhance and expand its product offerings, specifically looking to introduce new features to the Tiendatek system. Additionally, Frogtek aims to penetrate new markets and geographic regions, specifically targeting expansions into Latin America and potentially further into Central America by 2025.

1. Seed

   Apr 30, 2010

   Amount

   Undisclosed

   Investors

   Locked