Frendy
Latest round
- Series A
Last raised
- May 2022
Total raised
- $3M
Investors
- 4
About Frendy
Founded in 2019, Frendy operates as Areli Commerce Private Limited, offering modern retail solutions in India. The company's CEO is Sameer Gandotra, while Gowrav Vishwakarma and Rocky Israni are notable founders involved in its inception.Frendy primarily offers modern convenience stores designed to enhance the shopping experience for consumers in India’s small towns and rural areas. The focus is on creating a comprehensive retail ecosystem that includes a range of private label products, simplifying inventory management for store operators through a single procurement source. Frendy's proprietary digital applications and a hub-and-spoke distribution model further enable the company to cater to a broader network of micro kiranas and their customers. These stores aim to address the limited product assortment and value offerings currently available in the local market.40. The company's revenue model integrates partnerships with micro kiranas, allowing them to utilize Frendy's branding and product lines. Transactions occur through a structured approach where these kiranas stock Frendy's high-margin private label products, enhancing profitability while benefiting from assured revenue support as outlined in their partnership agreements. The relationship with retailers is underpinned by comprehensive marketing assistance and operational guidance, which positions them for success in their local markets. The company is actively working on launching new product lines to enhance its offerings. Additionally, Frendy aims to expand its operations into various underserved markets across India, targeting increased presence in regions beyond its current footprint.
Who invested in Frendy
4 investors across 1 round
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Funding rounds
Series A
May 2, 2022
Amount
$3M
Investors
Questions about Frendy
Who invested in Frendy?
Frendy has 4 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Frendy raised?
Frendy has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Frendy last raise money?
Frendy's most recent round on record is a Series A, in May 2022.
What does Frendy do?
Founded in 2019, Frendy operates as Areli Commerce Private Limited, offering modern retail solutions in India.
Where is Frendy headquartered?
Frendy is headquartered in Ahmedabad, India.
Which VCs invest in companies like Frendy?
Among active investors with capital left to deploy, Shanghai State-owned Capital Investment Leading Fund, Hui Hua Fund, Yufu Capital and ICBC Capital Management back internet companies at Frendy's stage. Their profiles are linked below.
VCs backing internet startups at Series A
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