Latest round

Seed

Last raised

May 2014

Total raised

$0.5M

Investors

2

About Formisimo

Founded in 2010 in Manchester, UK, Formisimo specializes in form analytics. In 2014, the company underwent a rebranding to become Zuko. Al Mackin, the founder, has a background in developing analytical tools tailored for digital engagement.Zuko provides an advanced form analytics platform specifically designed to enhance the user experience of web forms. The platform captures user behavior and delivers insights through innovative reporting, custom segmentation, and behavioral alerting. Zuko's services are tailored for businesses aiming to improve conversion rates through effective online forms, which are critical in the digital customer journey.Zuko operates on a subscription-based revenue model, offering tiered pricing plans to meet the needs of various businesses. Clients engage with the platform through annual or monthly subscriptions, gaining access to a comprehensive suite of analytics features for tracking and analyzing form performance.Looking ahead, Zuko plans to introduce new products designed to enhance their analytics capabilities, aiming for a rollout within the next year. The company is targeting expansion into new markets, particularly in Asia and North America, by late 2024.

Who invested in Formisimo

2 investors across 1 round

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Funding rounds

  1. Seed

    May 30, 2014

    Amount

    $0.5M

    Investors

    Locked

Questions about Formisimo

Who invested in Formisimo?

Formisimo has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Formisimo raised?

Formisimo has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did Formisimo last raise money?

Formisimo's most recent round on record is a Seed, in May 2014.

What does Formisimo do?

Founded in 2010 in Manchester, UK, Formisimo specializes in form analytics.

Where is Formisimo headquartered?

Formisimo is headquartered in Manchester, UK.

Which VCs invest in companies like Formisimo?

Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Balderton Capital and Sofinnova Partners back software companies at Formisimo's stage. Their profiles are linked below.

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