Latest round

Series A

Last raised

Feb 2012

Total raised

$5.5M

Investors

2

About FitNow

FitNow, Inc.FitNow, Inc. was founded in 2008 in Boston, US, and operates a weight loss app known as Lose It!.50 mn.Lose It! provides a comprehensive weight loss application designed for nutrition tracking, personalized goal setting, and user engagement. Users can log their daily food intake, monitor hydration, and establish custom macronutrient targets.FitNow generates its revenue through a subscription model that grants users access to premium features within the Lose It! app. This model offers various pricing tiers to accommodate individual user needs. The primary service includes advanced tracking functionalities and personalized coaching, fostering a direct-to-consumer relationship. The company aims to introduce new products that focus on additional health and wellness functionalities, with specific plans to expand into international markets.

Who invested in FitNow

2 investors across 2 rounds

See all investors in FitNow

Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.

Funding rounds

  1. Series A

    Feb 1, 2012

    Amount

    $5.5M

    Investors

    Locked

  2. Seed

    Feb 15, 2010

    Amount

    Undisclosed

    Investors

    Locked

Questions about FitNow

Who invested in FitNow?

FitNow has 2 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has FitNow raised?

FitNow has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did FitNow last raise money?

FitNow's most recent round on record is a Series A, in Feb 2012.

What does FitNow do?

FitNow is a internet company.

Where is FitNow headquartered?

FitNow is headquartered in Boston, US.

Which VCs invest in companies like FitNow?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at FitNow's stage. Their profiles are linked below.

Raising like FitNow? Find the right VCs.

Capital Atlas matches your startup to active investors by stage, sector and region.

Free to start. Upgrade when you're ready to reach out.