Firefly Systems
Latest round
- Series A
Last raised
- Apr 2019
Total raised
- $42M
Investors
- 4
About Firefly Systems
Firefly Systems Inc.Founded in 2017 in San Jose, US, Firefly Systems Inc. specializes in digital advertising solutions. Founders include Catherine Turner, Danielle Bardellini, and Kaan Gunay, among others.Firefly specializes in dynamic digital out-of-home advertising solutions, primarily through its innovative product offerings such as digital tops, car wraps, Taxi TV, and LED trucks. Their core products utilize advanced technology to engage urban audiences during their daily commutes, facilitating targeted advertising through GPS-enabled digital displays and high-quality car wraps. The company’s digital tops, which feature full-motion screens, allow brands to showcase advertisements in major North American cities, including New York, Los Angeles, and Chicago. In addition to these, Firefly also provides static taxi tops that ensure complete share of voice in strategic locations, enhancing brand visibility.Firefly's revenue model centers on business-to-business transactions, where brands partner with the company to utilize its advertising platforms. Clients typically engage in contracts for specific advertising campaigns, often structured around time-based rental agreements or partnerships that allow for ongoing advertising placements. The company's flagship offerings include digital tops and taxi wraps, which are priced based on factors such as campaign duration, geographic scope, and the specific advertising solutions utilized. Firefly's pricing strategy reflects its commitment to delivering measurable advertising impact, with campaigns designed to leverage real-time data to optimize advertising effectiveness.In May 2022, Firefly Systems Inc. The company aims to launch new products designed to enhance its digital advertising platform, with plans to expand into additional markets across North America and internationally by 2023.
Who invested in Firefly Systems
4 investors across 2 rounds
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Questions about Firefly Systems
Who invested in Firefly Systems?
Firefly Systems has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Firefly Systems raised?
Firefly Systems has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Firefly Systems last raise money?
Firefly Systems's most recent round on record is a Series A, in Apr 2019.
What does Firefly Systems do?
Firefly Systems is a marketing/advertising company.
Where is Firefly Systems headquartered?
Firefly Systems is headquartered in San Jose, US.
Which VCs invest in companies like Firefly Systems?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Firefly Systems's stage. Their profiles are linked below.
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