Fanatics Holdings

Consumer ProductsSeries HNew York, USfanaticsinc.com

Latest round

Series H

Last raised

Dec 2021

Total raised

$3.2B

Investors

19

About Fanatics Holdings

Fanatics, Inc. is a US-based leading digital sports platform that specializes in e-commerce, offering a diverse range of licensed sports merchandise and collectibles to enhance fan experiences. Founded in 2002 by founder Michael Rubin and headquartered in New York, US, Fanatics, Inc. operates as a prominent global digital sports platform, focusing on e-commerce and sports merchandise. In June 2025, Fanatics Holdings, Inc. Fanatics, Inc. operates a comprehensive digital sports platform, providing licensed fan gear, jerseys, lifestyle apparel, and hard goods through Fanatics Commerce. In addition, the company offers Fanatics Collectibles, which includes trading cards and sports memorabilia, and operates Fanatics Betting & Gaming, featuring online sports betting and iGaming. With a customer base exceeding 100 million fans and partnerships with over 900 sports properties across North America, Europe, and Asia, Fanatics ensures products are widely available to enhance fan engagement. Fanatics, Inc. generates revenue through various channels including direct-to-consumer sales, partnerships with sports leagues, and retail transactions. The company primarily operates via e-commerce platforms, where customers purchase licensed merchandise. Fanatics also benefits financially from partnerships with sports leagues, allowing collaborative product offerings. The integration of betting services diversifies its revenue streams as well.

Who invested in Fanatics Holdings

19 investors across 7 rounds

See all investors in Fanatics Holdings

Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.

Funding rounds

  1. Series H

    Dec 15, 2021

    Amount

    $1.5B

    Investors

    Locked

  2. Series F

    Mar 24, 2021

    Amount

    $323M

    Investors

    Locked

  3. Series E

    Aug 13, 2020

    Amount

    $350M

    Investors

    Locked

  4. Series D

    Sep 6, 2017

    Amount

    $515M

    Investors

    Locked

  5. Series C

    Feb 1, 2016

    Amount

    $49M

    Investors

    Locked

  6. Series C

    Sep 3, 2015

    Amount

    $300M

    Investors

    Locked

  7. Series A

    Jun 6, 2012

    Amount

    $150M

    Investors

    Locked

Questions about Fanatics Holdings

Who invested in Fanatics Holdings?

Fanatics Holdings has 19 investors on record across 7 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Fanatics Holdings raised?

Fanatics Holdings has raised 7 venture rounds. Sign up free to see how much each round raised and the total.

When did Fanatics Holdings last raise money?

Fanatics Holdings's most recent round on record is a Series H, in Dec 2021.

What does Fanatics Holdings do?

Fanatics Holdings is a consumer products company.

Where is Fanatics Holdings headquartered?

Fanatics Holdings is headquartered in New York, US.

Which VCs invest in companies like Fanatics Holdings?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at Fanatics Holdings's stage. Their profiles are linked below.

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