Factors.ai

ai, operates as a provider of cloud-based advertising and marketing platforms. Srikrishna Swaminathan (CEO), Praveen Das, and Aravind Murthy (CTO) are the co-founders of the company. As of 2023, the company’s clients include CleverTap, Plivo, Chargebee, Traceable, Everstage, and others. The company's products include account intelligence, which enables businesses to identify anonymous companies visiting their websites and empowers intent-based outreach through real-time Slack or email alerts to their sales teams; revenue attribution, which allows businesses to measure the impact of their marketing efforts on pipeline generation, helping them avoid wasted spends and maximize performance; customer journeys, which helps decode and refine account-level journeys with AI-fueled automated insights; and unified reporting, which streamlines data collection and analysis across marketing, sales, and revenue, enabling the creation of self-serve reports for immediate ad hoc inquiries. The firm focused on providing AI-powered solutions to help businesses identify, qualify, and convert sales-ready accounts visiting their websites. The startup generates revenue through its monthly subscription plans, which include the starter plan for USD 99, the professional plan for USD 179, the growth plan for USD 499, and the custom plan for tailored pricing.

1. Series A

   Jul 18, 2023

   Amount

   $3.6M

   Investors

   Locked