Eyequant
Latest round
- Seed
Last raised
- Oct 2013
Total raised
- $0.7M
Investors
- 1
About Eyequant
Eyequant operates in the field of user experience optimization by applying eye-tracking technology to improve design effectiveness. The company is headquartered in Berlin, Germany.5 million from Ballpark Ventures on October 5, 2013.EyeQuant specializes in data-driven design solutions that leverage advanced eye-tracking research to optimize user experience (UX) across various digital platforms, such as websites, apps, and marketing materials. The core product offerings include an AI-powered platform that simulates user attention and engagement based on neuroscientific principles. By utilizing artificial neural networks, EyeQuant provides actionable insights on how designs will be perceived within the critical first few seconds of user interaction. This enables clients to make informed design decisions, enhancing overall design effectiveness and conversion rates. The company's clientele consists of businesses across multiple sectors, including e-commerce, technology, and marketing, with notable users such as Canon and Groupon.EyeQuant generates revenue through a subscription-based model, providing clients with access to its proprietary design optimization platform. Clients typically engage in annual subscriptions that grant them tiered access to various features, including real-time eye-tracking simulations and data analytics capabilities. This transactional structure often includes options for custom enterprise solutions tailored to the specific needs of larger clients or agencies. While specific pricing plans are confidential, the offerings are designed to cater to a range of business sizes, from small startups to large enterprises, fostering partnerships that enhance the design process and improve user engagement. The company is designing new features for its AI-powered platform aimed at improving user engagement metrics, with a target launch date set for Q2 2014. Additionally, Eyequant aims to expand its operations into the Asian market, specifically targeting Japan and South Korea by the end of 2014, recognizing the growing demand for innovative design solutions in these regions.
Who invested in Eyequant
1 investor across 1 round
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Funding rounds
Seed
Oct 5, 2013
Amount
$0.7M
Investors
Questions about Eyequant
Who invested in Eyequant?
Eyequant has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Eyequant raised?
Eyequant has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Eyequant last raise money?
Eyequant's most recent round on record is a Seed, in Oct 2013.
What does Eyequant do?
Eyequant operates in the field of user experience optimization by applying eye-tracking technology to improve design effectiveness.
Where is Eyequant headquartered?
Eyequant is headquartered in Berlin, Germany.
Which VCs invest in companies like Eyequant?
Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Balderton Capital and Sofinnova Partners back software companies at Eyequant's stage. Their profiles are linked below.
VCs backing software startups at Seed
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