Escher Reality
Latest round
- Seed
Last raised
- Aug 2017
Total raised
- Undisclosed
Investors
- 7
About Escher Reality
Based in the US, Escher Reality, Inc.Escher Reality, Inc. is focused on developing augmented reality technologies. Founded in 2016 in Mountain View, US, the company was acquired by Niantic, Inc. in February 2018, and it has executed 2 deals to date.Escher Reality, Inc. specializes in augmented reality (AR) technologies that enhance user interactions across various sectors, particularly retail and gaming. Their core offerings include innovative AR applications that superimpose digital overlays onto the physical world, improving customer engagement and facilitating immersive shopping experiences. Notable applications include AR solutions for inventory management, piloted by major retailers like Walmart, and products such as AR glasses and platforms like InAugment, which enhance user experiences within gaming environments like Roblox.Escher Reality, Inc. generates revenue through a combination of direct-to-consumer sales and business-to-business partnerships. Their revenue structure primarily involves subscription models for software services and direct sales of AR hardware. Flagship products, such as AR glasses and specialized applications, include pricing plans for both individual users and enterprise clients.Escher Reality, Inc. plans to strengthen its development through the recent acquisition by Niantic, Inc. The company aims to introduce new AR products and enhance its presence in the gaming sector. Specific target markets for expansion include North America and parts of Europe, with initiatives expected to take shape in the coming years. The resources from the acquisition will be leveraged to support these growth strategies.
Who invested in Escher Reality
7 investors across 1 round
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Funding rounds
Seed
Aug 20, 2017
Amount
Undisclosed
Investors
Questions about Escher Reality
Who invested in Escher Reality?
Escher Reality has 7 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Escher Reality raised?
Escher Reality has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Escher Reality last raise money?
Escher Reality's most recent round on record is a Seed, in Aug 2017.
What does Escher Reality do?
Based in the US, Escher Reality, Inc.
Where is Escher Reality headquartered?
Escher Reality is headquartered in Mountain View, US.
Which VCs invest in companies like Escher Reality?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Escher Reality's stage. Their profiles are linked below.
VCs backing software startups at Seed
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