eFuse
Latest round
- Seed
Last raised
- Nov 2019
Total raised
- $1.4M
Investors
- 1
About eFuse
eFuse, Inc.Founded in 2018 in Columbus, US, eFuse, Inc. operates as a standalone entity. The company was established by Matthew Benson, who serves as CEO.eFuse is an AI-powered ad-tech company specializing in the gaming sector, providing innovative solutions to connect brands with fragmented gaming audiences. Their core offerings include advanced tools for analyzing community conversations to position brands most effectively within gaming content, utilizing AI to optimize advertising placements at peak engagement moments. The company also leverages Computer Vision technology to identify in-game moments that resonate with audiences, ensuring timely brand visibility. This service is aimed primarily at gaming brands and marketers seeking to navigate the complexities of reaching younger demographics, particularly Gen Z and Millennials, who exhibit a strong preference for gaming over traditional media formats.eFuse generates revenue through a structured business model that encompasses partnerships and direct client agreements. Their services are delivered through a subscription model, where clients pay for access to tools that enhance brand visibility within gaming contexts. Transactions typically involve brands engaging eFuse to develop and execute marketing campaigns that utilize their proprietary technologies, ensuring effective audience engagement and measurable ROI. Specific pricing plans are tailored to the unique requirements of each brand, with packages that may include various levels of service depending on the scale and scope of advertising needs.In February 2021, eFuse, Inc. eFuse plans to expand its product offerings, focusing on tools that enhance engagement with gaming audiences. Additionally, there are intentions to penetrate new geographic markets to broaden its client base, although specific regions targeted for expansion have not been disclosed. Matthew Benson will remain as CEO, steering the company through its growth initiatives.
Who invested in eFuse
1 investor across 1 round
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Funding rounds
Seed
Nov 5, 2019
Amount
$1.4M
Investors
Questions about eFuse
Who invested in eFuse?
eFuse has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has eFuse raised?
eFuse has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did eFuse last raise money?
eFuse's most recent round on record is a Seed, in Nov 2019.
What does eFuse do?
eFuse is a internet company.
Where is eFuse headquartered?
eFuse is headquartered in Columbus, US.
Which VCs invest in companies like eFuse?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at eFuse's stage. Their profiles are linked below.
VCs backing internet startups at Seed
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