Eating Well

MediaSeries AShelburne, USeatingwell.com

Latest round

Series A

Last raised

May 2009

Total raised

$3.6M

Investors

5

About Eating Well

Eating Well, Inc.Eating Well, Inc. was founded in 1990 in Shelburne, US, and specializes in nutrition and healthy eating resources. The company was acquired by Meredith Corporation in June 2011. The founder's history is not publicly available, and there are no known subsidiaries.EatingWell offers a comprehensive suite of products and services centered around food and nutrition. Its core offerings include a vast collection of healthy recipes, meal plans, and expert articles that are both science-backed and tested in their own kitchens. The company empowers individuals to adopt healthier eating habits through accessible and nutritious meal solutions, catering to various dietary needs such as gluten-free, vegetarian, and high-protein diets. EatingWell serves a diverse customer base that includes health-conscious consumers, families looking for nutritious meal options, and individuals with specific dietary restrictions.EatingWell generates revenue primarily through subscription services and advertising partnerships. The company offers a subscription-based model that allows users to access premium content, including exclusive recipes and tailored meal plans. In addition, partnerships with grocery retailers and health-focused brands facilitate product placements and promotions on their platform. Transactions typically occur on a direct-to-consumer basis, with users subscribing for a monthly or annual fee to access curated content that aligns with their health goals. The company is developing additional digital products that will launch in the next year, focusing on personalized nutrition and meal planning tools. Additionally, there are plans for geographic expansion into the European market by 2025, aiming to cater to the rising demand for health-oriented dietary solutions.

Who invested in Eating Well

5 investors across 3 rounds

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Funding rounds

  1. Series A

    May 9, 2009

    Amount

    $0.8M

    Investors

    Locked

  2. Series C

    Mar 13, 2006

    Amount

    $2.9M

    Investors

    Locked

  3. Seed

    Feb 1, 2002

    Amount

    Undisclosed

    Investors

    Locked

Questions about Eating Well

Who invested in Eating Well?

Eating Well has 5 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Eating Well raised?

Eating Well has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Eating Well last raise money?

Eating Well's most recent round on record is a Series A, in May 2009.

What does Eating Well do?

Eating Well is a media company.

Where is Eating Well headquartered?

Eating Well is headquartered in Shelburne, US.

Which VCs invest in companies like Eating Well?

Among active investors with capital left to deploy, Founders Fund, Accel, Thrive Capital and Kleiner Perkins back media companies at Eating Well's stage. Their profiles are linked below.

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