Latest round

Series A

Last raised

May 2010

Total raised

$7.5M

Investors

3

About DemDex

Founded in 2008 and headquartered in New York, US, DemDex operates as a data management platform that allows for the integration and activation of customer data. In January 2012, DemDex was acquired by Adobe Systems. The founder's history is not detailed, and there are no indications of previous companies founded.DemDex's primary offering is Adobe Audience Manager, a robust data management platform that facilitates the integration and activation of customer data across marketing channels. This platform enables marketers to create real-time, unified customer profiles using data from various sources. Additionally, Adobe’s Real-Time Customer Data Platform (CDP) enhances this capability further, providing businesses with updated consumer profiles while ensuring privacy compliance.DemDex generates revenue via a subscription-based model for its services, including Adobe Audience Manager and Real-Time CDP. Clients engage through annual contracts, utilizing DemDex’s tools for data management and analytics to optimize their marketing strategies. Future product launches and features are in development, although specific timelines have not been disclosed. The focus will also include entering new geographic markets to broaden its customer base and increase engagement in sectors increasingly prioritizing data-driven marketing strategies.

Who invested in DemDex

3 investors across 2 rounds

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Funding rounds

  1. Series A

    May 10, 2010

    Amount

    $6M

    Investors

    Locked

  2. Seed

    Aug 1, 2008

    Amount

    $1.5M

    Investors

    Locked

Questions about DemDex

Who invested in DemDex?

DemDex has 3 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has DemDex raised?

DemDex has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did DemDex last raise money?

DemDex's most recent round on record is a Series A, in May 2010.

What does DemDex do?

Founded in 2008 and headquartered in New York, US, DemDex operates as a data management platform that allows for the integration and activation of customer data.

Where is DemDex headquartered?

DemDex is headquartered in New York, US.

Which VCs invest in companies like DemDex?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at DemDex's stage. Their profiles are linked below.

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