Daysoft

Daysoft Limited is a UK-based company specializing in the manufacturing and direct sale of daily disposable contact lenses.Founded in 1998 in Blantyre, UK, Daysoft Limited manufactures daily disposable contact lenses. Daysoft has no subsidiaries or known parent companies.Daysoft specializes in manufacturing and selling daily disposable contact lenses directly to consumers. Their core product offerings include two main types of lenses: SILK and CLASSIC, designed to cater to varying preferences and prescription needs. The lenses are produced in their UK laboratory to high standards and are supplied with an emphasis on affordability and convenience, eliminating the middleman to pass savings to customers. Daysoft primarily serves end users in the United Kingdom, as well as international markets through a separate online platform for customers located outside the UK.Daysoft operates a direct-to-consumer business model that emphasizes subscription services, allowing customers to order lenses as needed or set up flexible subscriptions that can be modified or canceled at any time. The pricing structure includes a minimum order of two boxes, each containing 32 daily lenses, ensuring a steady flow of revenue through recurring sales. Customers benefit from a money-back promise if they are dissatisfied with the lenses, which bolsters customer satisfaction and retention.90.26 GBP per lens. The company aims to penetrate new markets, particularly focusing on expanding its reach to international customers outside the UK, leveraging its online platform.5 million will support these strategic initiatives.

1. Seed

   Mar 14, 2001

   Amount

   $1.4M

   Investors

   Locked