Chilibeli Pte

Established in 2019 and headquartered in Jakarta, Indonesia, Chilibeli Pte Ltd operates as a digital marketplace facilitating the direct sale of fresh produce. The company was founded by Matt Li, who has a history in the entrepreneurial space.Chilibeli primarily operates as a digital marketplace, connecting consumers directly with farmers and suppliers. Their core product offering includes an online platform that facilitates the purchase of fresh produce and everyday grocery items, streamlining the supply chain to ensure high-quality products reach customers directly from producers. The company targets urban individual consumers and businesses, particularly in Southeast Asia, where access to fresh, locally sourced food can often be limited.Chilibeli generates revenue through a direct-to-consumer sales model, allowing customers to purchase products via their online platform. Local farmers and suppliers fulfill the orders, creating a competitive pricing structure for consumers while expanding suppliers' customer reach. Flagship products include seasonal fruits and vegetables, priced based on market rates and availability.Chilibeli Pte Ltd's acquisition by New Retail International Pte Ltd in March 2022 aims to accelerate market expansion within Indonesia. The company plans to launch new products and enhance its service offerings to better serve its clientele.

1. Series A

   Jan 8, 2020

   Amount

   $6.6M

   Investors

   Locked

2. Seed

   Oct 29, 2019

   Amount

   $3M

   Investors

   Locked