Certona Corporation

SoftwareSeries BSan Diego, UScertona.com

Latest round

Series B

Last raised

Sep 2016

Total raised

$37M

Investors

3

About Certona Corporation

Founded in 2004 and headquartered in San Diego, US, Certona Corporation provides personalized marketing solutions for businesses., a portfolio company of Vista Equity Partners, further integrating its technology into a broader platform.Certona Corporation offers a robust personalization platform that enhances digital commerce experiences using advanced AI technologies, including Machine Learning and Natural Language Processing. The platform delivers personalized search results, product recommendations, and dynamic content customized for users.Certona generates revenue primarily through subscription-based models, allowing clients access to its personalization platform and related services. The firm establishes long-term partnerships with retailers and e-commerce businesses, utilizing a tiered pricing structure to align with the specific needs of its clients. Following its acquisition by Kibo Software, the company is expected to integrate its solutions into Kibo’s portfolio, aiming for a broader reach. The advancements in product development are geared towards improving the personalization platform, with an emphasis on utilizing AI to innovate customer engagement strategies. The company is set to focus on strengthening its presence in existing markets while exploring opportunities in new regions to further scale its operations.

Who invested in Certona Corporation

3 investors across 2 rounds

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Funding rounds

  1. Series B

    Sep 23, 2016

    Amount

    $30M

    Investors

    Locked

  2. Series A

    Jul 22, 2008

    Amount

    $7M

    Investors

    Locked

Questions about Certona Corporation

Who invested in Certona Corporation?

Certona Corporation has 3 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Certona Corporation raised?

Certona Corporation has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did Certona Corporation last raise money?

Certona Corporation's most recent round on record is a Series B, in Sep 2016.

What does Certona Corporation do?

Founded in 2004 and headquartered in San Diego, US, Certona Corporation provides personalized marketing solutions for businesses.

Where is Certona Corporation headquartered?

Certona Corporation is headquartered in San Diego, US.

Which VCs invest in companies like Certona Corporation?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Certona Corporation's stage. Their profiles are linked below.

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