Captiv8

Captiv8, Inc.Founded in 2015 in San Mateo, US, Captiv8, Inc. specializes in influencer marketing solutions. The company's founders include Jaemalyn Miller, Krishna Subramanian, Sunil Verma, and Taz Patel.A. acquired the company, having previously received investments from various venture firms.Captiv8 offers a comprehensive end-to-end influencer marketing platform designed to unify creator partnerships, commerce, and campaign performance. The core product is the Influencer Marketing Suite, which provides brands with tools to manage creator collaborations, optimize performance, and measure results across various digital channels. This platform integrates social insights, discovery workflows, measurement, and amplification capabilities, allowing brands to leverage the full potential of the creator economy. Captiv8 serves a diverse client base that includes well-known brands such as Zara, Unilever, Netflix, and Toyota, enabling them to execute campaigns with verified creators across multiple platforms.Captiv8 generates revenue through partnerships and subscription-based models, enabling brands to access its suite of influencer marketing tools and services. The platform facilitates transactions primarily through B2B engagements, connecting brands directly with creators for collaborative campaigns. Revenue is derived from the execution of marketing campaigns, which can be tailored to clients' needs, including targeted social media promotions and branded content strategies. While exact pricing details for individual services are not disclosed, Captiv8's flagship offerings are designed to deliver measurable ROI, as evidenced by reported client successes such as a 374% return on investment.A.00 mn, Captiv8 plans to enhance its platform and expand its service offerings. Additionally, Captiv8 aims to expand into new geographic markets, focusing on increasing its presence in Europe and Asia by 2026.

1. Seed

   Apr 20, 2016

   Amount

   $2M

   Investors

   Locked