Bulletproof 360

FoodSeries DSeattle, USbulletproof.com

Latest round

Series D

Last raised

Sep 2020

Total raised

$68M

Investors

5

About Bulletproof 360

Bulletproof 360, Inc.Founded in 2014 by Dave Asprey, Bulletproof 360, Inc. operates from Washington, US.654 mn.Bulletproof specializes in functional nutrition products, primarily focusing on enhanced coffee and dietary supplements designed to promote health and well-being. Their flagship product, Bulletproof Coffee, incorporates grass-fed butter and MCT oil, providing a rich source of healthy fats aimed at delivering sustained energy and cognitive support. Other core offerings include collagen peptides for skin, bone, and joint health, as well as a range of supplements including prebiotics and vitamins.Bulletproof generates revenue through a combination of direct-to-consumer sales and subscription models, allowing customers to receive their favorite products on a recurring basis. The product lineup includes the Original Ground Coffee and various enhanced coffee options, along with dietary supplements like Brain Octane C8 MCT Oil and collagen protein bars. Customers are incentivized to engage with the brand through subscription services, which typically feature discounts, contributing to steady revenue streams. The pricing structure facilitates accessibility to a wide range of consumers, with options for one-time purchases as well as savings on bulk orders.In June 2023, Bulletproof 360, Inc. Plans for the future include launching new product lines, although specific details regarding upcoming offerings have not been disclosed. The company aims to expand its presence in new markets, specifically targeting international regions to increase its customer base., a portfolio company of Trousdale Ventures acquired Bulletproof 360, Inc. from Beliv, CAVU Consumer Partners, Rocana Ventures, and Trinity Ventures. Financial terms of the transaction were not disclosed.

Who invested in Bulletproof 360

5 investors across 3 rounds

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Funding rounds

  1. Series D

    Sep 15, 2020

    Amount

    $23M

    Investors

    Locked

  2. Series C

    Jun 29, 2018

    Amount

    $25M

    Investors

    Locked

  3. Series B

    May 11, 2017

    Amount

    $20M

    Investors

    Locked

Questions about Bulletproof 360

Who invested in Bulletproof 360?

Bulletproof 360 has 5 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Bulletproof 360 raised?

Bulletproof 360 has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Bulletproof 360 last raise money?

Bulletproof 360's most recent round on record is a Series D, in Sep 2020.

What does Bulletproof 360 do?

Bulletproof 360 is a food company.

Where is Bulletproof 360 headquartered?

Bulletproof 360 is headquartered in Seattle, US.

Which VCs invest in companies like Bulletproof 360?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back food companies at Bulletproof 360's stage. Their profiles are linked below.

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