Brimore Holding

V.V. focuses on connecting manufacturers directly with consumers through independent sellers. Founded in 2017 and headquartered in Cairo, Egypt, the company has successfully completed 4 deals.Brimore specializes in a unique distribution model that connects manufacturers with consumers through a network of independent sellers. Their core offerings encompass a diverse range of consumer goods, including personal care products, household items, and food and beverage items. The company’s services facilitate a social commerce approach, empowering local sellers to promote and sell products directly to their communities. This model not only caters to individual consumers but also supports small businesses looking to expand their reach without the overhead of traditional retail.Brimore generates revenue through a multi-tiered transaction structure that includes direct sales to consumers and partnerships with local sellers. The company employs a commission-based model where independent sellers earn a percentage of each sale, thereby incentivizing them to engage with potential customers effectively. Revenue is derived from the sale of its flagship products, which include a range of essential consumer goods that are priced competitively to appeal to a broad demographic. Transactions typically occur through mobile platforms, where sellers manage their sales and customer interactions, streamlining the purchasing process while maximizing reach.V. Specific markets targeted for this expansion are yet to be detailed, but the focus will be on enhancing availability and affordability of products in the region.

1. Series A

   Jan 31, 2022

   Amount

   $25M

   Investors

   Locked

2. Seed

   Apr 2, 2019

   Amount

   $0.8M

   Investors

   Locked