Brandback

Marketing/AdvertisingSeedBerlin, Germanybrandback.de

Latest round

Seed

Last raised

Jun 2025

Total raised

$7.4M

Investors

3

About Brandback

Founded in 2023 in Berlin, Germany, Brandback operates as a resale platform for online retailers, allowing customers to sell second-hand fashion directly through their favorite retailers' websites.Brandback specializes in providing an integrated resale platform aimed at online retailers, helping them capitalize on the growing demand for sustainable fashion practices. Their core offerings involve embedding resale functionalities directly into the retailers' existing online ecosystems, including baskets, listings, and checkout processes. This seamless integration allows customers to easily resell their fashion purchases, thereby enhancing the retailers' value proposition while addressing consumer preferences for sustainability.Brandback’s revenue model is structured around partnerships with online retailers that utilize their resale integration services. Retailers benefit from increased conversion rates and customer lifetime value, driving revenue through the resale of second-hand items exempt from tariffs. The company expects its resale services to contribute a significant percentage of total revenue for its retail partners within a five-year timeframe. By integrating this resale capability, retailers can turn their platforms into sustainable fashion hubs, appealing to consumers who prioritize eco-friendly shopping options. The company plans to introduce new features and products to its platform that will improve user experience and streamline resale processes. Additionally, Brandback aims to expand its footprint in both the North American and European markets, focusing on areas where demand for sustainable fashion is growing rapidly.

Who invested in Brandback

3 investors across 1 round

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Funding rounds

  1. Seed

    Jun 10, 2025

    Amount

    $7.4M

    Investors

    Locked

Questions about Brandback

Who invested in Brandback?

Brandback has 3 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Brandback raised?

Brandback has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did Brandback last raise money?

Brandback's most recent round on record is a Seed, in Jun 2025.

What does Brandback do?

Founded in 2023 in Berlin, Germany, Brandback operates as a resale platform for online retailers, allowing customers to sell second-hand fashion directly through their favorite retailers' websites.

Where is Brandback headquartered?

Brandback is headquartered in Berlin, Germany.

Which VCs invest in companies like Brandback?

Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Balderton Capital back marketing/advertising companies at Brandback's stage. Their profiles are linked below.

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