Branch Metrics

SoftwareSeries FPalo Alto, USbranch.io

Latest round

Series F

Last raised

Feb 2022

Total raised

$250M

Investors

8

About Branch Metrics

Branch Metrics, Inc.Branch Metrics, Inc. was founded in 2014 in Palo Alto, US. The company provides mobile linking and attribution solutions designed to optimize user experiences. It was co-founded by Atif Siddiqi, Dmitri Gaskin, Mada Seghete, Oscar Parrilla, and Verity Sylvester.Branch offers a comprehensive suite of mobile attribution and app analytics solutions designed to enhance user engagement and drive conversion across various digital channels. Their core product, Branch Activation, features branded short links and QR codes, facilitating seamless user journeys in applications and websites. The platform allows businesses to create, manage, track, and measure links without extensive developer resources, optimizing the marketing process.Branch generates revenue primarily through subscription-based pricing models, where clients pay for access to their mobile linking and measurement tools. These subscriptions typically follow annual or monthly billing cycles, enabling clients to enhance their marketing performance and attribution capabilities effectively. The flagship offerings include deep linking and mobile attribution services, tailored to meet the needs of both small businesses and large enterprises looking to improve customer retention and engagement.

Who invested in Branch Metrics

8 investors across 6 rounds

See all investors in Branch Metrics

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Funding rounds

  1. Series F

    Feb 4, 2022

    Amount

    $143M

    Investors

    Locked

  2. Series C

    Apr 6, 2017

    Amount

    $59M

    Investors

    Locked

  3. Series B

    Nov 24, 2015

    Amount

    $35M

    Investors

    Locked

  4. Series A

    Mar 11, 2015

    Amount

    $11M

    Investors

    Locked

  5. Seed

    Sep 23, 2014

    Amount

    $2.8M

    Investors

    Locked

  6. Angel

    May 1, 2014

    Amount

    $0.3M

    Investors

    Locked

Questions about Branch Metrics

Who invested in Branch Metrics?

Branch Metrics has 8 investors on record across 6 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Branch Metrics raised?

Branch Metrics has raised 6 venture rounds. Sign up free to see how much each round raised and the total.

When did Branch Metrics last raise money?

Branch Metrics's most recent round on record is a Series F, in Feb 2022.

What does Branch Metrics do?

Branch Metrics is a software company.

Where is Branch Metrics headquartered?

Branch Metrics is headquartered in Palo Alto, US.

Which VCs invest in companies like Branch Metrics?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Branch Metrics's stage. Their profiles are linked below.

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