Borntostandout
Latest round
- Series A
Last raised
- Feb 2025
Total raised
- Undisclosed
Investors
- 2
About Borntostandout
Borntostandout specializes in the creation and distribution of premium fragrance products and body care items. The company operates out of Seoul, South Korea, and has undergone strategic enhancements to its retail experience. Founded by a team of fragrance enthusiasts, Borntostandout has only engaged in one notable deal as of February 18, 2025. BORNTOSTANDOUT® specializes in the creation and distribution of high-end fragrance products and body care items, reflecting a commitment to untamed luxury. The company’s core offerings include a range of perfumes, such as the EAU DE PARFUM and EXTRAIT EXTREME, which are designed to evoke unique sensory experiences through complex scent profiles. These fragrances cater primarily to consumers in global markets, including North America, Europe, and select Asian territories.BORNTOSTANDOUT® generates revenue through direct-to-consumer sales, focusing on high-end fragrance and body care products. The company operates an e-commerce platform where customers can purchase individual items, with flagship fragrances priced at USD 210. The business model emphasizes a premium pricing strategy, appealing to a niche market that values exclusivity and craftsmanship. This approach allows BORNTOSTANDOUT® to cultivate a loyal customer base that appreciates the quality of products and the unique narratives each scent embodies. This investment will fuel Borntostandout's global expansion and enhance its retail experiences in Europe and in the US. The company is actively designing new products planned for launch within the next year, aiming to penetrate additional markets in Asia and South America by late 2025.
Who invested in Borntostandout
2 investors across 1 round
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Funding rounds
Series A
Feb 18, 2025
Amount
Undisclosed
Investors
Questions about Borntostandout
Who invested in Borntostandout?
Borntostandout has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Borntostandout raised?
Borntostandout has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Borntostandout last raise money?
Borntostandout's most recent round on record is a Series A, in Feb 2025.
What does Borntostandout do?
Borntostandout specializes in the creation and distribution of premium fragrance products and body care items.
Where is Borntostandout headquartered?
Borntostandout is headquartered in Seoul, South Korea.
Which VCs invest in companies like Borntostandout?
Among active investors with capital left to deploy, Shanghai State-owned Capital Investment Leading Fund, Hui Hua Fund, Yufu Capital and ICBC Capital Management back consumer products companies at Borntostandout's stage. Their profiles are linked below.
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