Become
Latest round
- Series D
Last raised
- Jul 2008
Total raised
- $26M
Investors
- 2
About Become
Become Inc.Founded in 2004 in Sunnyvale, US, Become Inc. operates as a price comparison platform. The company was involved in a significant acquisition in December 2014 when Connexity, a portfolio company of Symphony Technology Group, agreed to acquire Become. Shirley McKenzie serves as the CEO.com operates as a price comparison platform that facilitates online shopping by allowing consumers to compare prices across various e-commerce retailers. The core product offering includes a sophisticated search engine that aggregates product listings from multiple vendors, enabling users to identify the best prices available for their desired items. This service aims to streamline the shopping experience, addressing common consumer pain points such as price disparities and product availability. Primarily targeting consumers in markets such as the United States, Canada, and select European countries, the platform serves a diverse clientele that includes budget-conscious shoppers and tech-savvy individuals seeking efficient purchasing solutions.com generates revenue through a performance-based model that relies on affiliate partnerships with various online retailers.com earns a commission based on the transaction value. This business structure facilitates a B2C (business-to-consumer) model, where the platform acts as an intermediary connecting shoppers with retailers. While specific pricing structures for individual services are not disclosed, the company’s revenue predominantly derives from these affiliate relationships rather than direct sales of products.The company has future growth plans focused on expanding its product offerings and entering new markets. Following the acquisition by Connexity in December 2014, Become Inc. aims to leverage synergies from its new parent company to enhance its platform and attract a broader user base. Upcoming launches and enhancements in technology are anticipated, although specific dates or product details have not been disclosed. Additionally, the firm is exploring opportunities to expand into new geographic regions, including markets in Europe and Asia, to diversify its user base and increase its market share.
Who invested in Become
2 investors across 2 rounds
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Questions about Become
Who invested in Become?
Become has 2 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Become raised?
Become has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Become last raise money?
Become's most recent round on record is a Series D, in Jul 2008.
What does Become do?
Become is a internet company.
Where is Become headquartered?
Become is headquartered in Sunnyvale, US.
Which VCs invest in companies like Become?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Become's stage. Their profiles are linked below.
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