Ashirase

Consumer ProductsSeries ATokyo, Japanashirase.com

Latest round

Series A

Last raised

Aug 2026

Total raised

$11M

Investors

11

About Ashirase

Founded in 2021 and based in Tokyo, Japan, Ashirase, Inc. formerly doing business as SensinGood Lab, provider of Bluetooth technology connected to shoes for intuitively discern the route information. Ashirase, Inc. developed a navigation device, that operates by attaching a small unit to the user's shoe and interfacing with a smartphone app. The company’s device uses vibrations to guide users towards their destination, eliminating the need for frequent smartphone interactions or solely relying on voice instructions. It’s latest model, Ashirase 2, features compatibility with the Michibiki GNSS system, enhancing accuracy and reliability. In addition, the firm includes improved sensing technology and AI-driven route generation for navigation. In August 2026, Ashirase, Inc.

Who invested in Ashirase

11 investors across 5 rounds

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Funding rounds

  1. Series A

    Aug 5, 2026

    Amount

    $2.1M

    Investors

    Locked

  2. Series A

    Jul 29, 2025

    Amount

    $4.9M

    Investors

    Locked

  3. Series B

    Feb 28, 2024

    Amount

    $1.2M

    Investors

    Locked

  4. Series A

    Oct 5, 2022

    Amount

    $2.1M

    Investors

    Locked

  5. Seed

    Jun 11, 2021

    Amount

    $0.5M

    Investors

    Locked

Questions about Ashirase

Who invested in Ashirase?

Ashirase has 11 investors on record across 5 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Ashirase raised?

Ashirase has raised 5 venture rounds. Sign up free to see how much each round raised and the total.

When did Ashirase last raise money?

Ashirase's most recent round on record is a Series A, in Aug 2026.

What does Ashirase do?

Founded in 2021 and based in Tokyo, Japan, Ashirase, Inc.

Where is Ashirase headquartered?

Ashirase is headquartered in Tokyo, Japan.

Which VCs invest in companies like Ashirase?

Among active investors with capital left to deploy, Shanghai State-owned Capital Investment Leading Fund, Hui Hua Fund, Yufu Capital and ICBC Capital Management back consumer products companies at Ashirase's stage. Their profiles are linked below.

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