Arata
Latest round
- Series A
Last raised
- Dec 2024
Total raised
- $5.6M
Investors
- 7
About Arata
Founded in 2017 in New Delhi, India, Arata specializes in hair and body care products.Arata specializes in a comprehensive range of hair and body care products tailored specifically for the Indian market. The company's core offerings include hair growth serums, anti-dandruff shampoos, curl care products, and styling gels, all developed through a rigorous five-step process in their innovation center. These products utilize scientifically-backed ingredients such as Redensyl, kopexil, and Procapil, aimed at addressing common concerns such as hair loss, damage, frizz, and roughness. Arata’s target clientele includes individuals across varying hair types, with specific solutions designed for colored, curly, and straight hair.70. The company operates a direct-to-consumer model, establishing revenue through online sales of their flagship products, which include the Hair Growth Serum and the 6-in-1 Super Shampoo. Customers typically purchase these products as standalone items or in bundled combinations, designed to enhance the effectiveness of hair care routines. The pricing structure is designed to be accessible, with flagship products offered at competitive rates to encourage repeat purchases. Their business transactions are facilitated through e-commerce platforms, allowing for seamless customer interactions and order fulfillment. Arata aims to expand into new markets, focusing on international reach while continuing to strengthen its position in India.
Who invested in Arata
7 investors across 3 rounds
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Questions about Arata
Who invested in Arata?
Arata has 7 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Arata raised?
Arata has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did Arata last raise money?
Arata's most recent round on record is a Series A, in Dec 2024.
What does Arata do?
Founded in 2017 in New Delhi, India, Arata specializes in hair and body care products.
Where is Arata headquartered?
Arata is headquartered in New Delhi, India.
Which VCs invest in companies like Arata?
Among active investors with capital left to deploy, Shanghai State-owned Capital Investment Leading Fund, Hui Hua Fund, Yufu Capital and ICBC Capital Management back consumer products companies at Arata's stage. Their profiles are linked below.
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