Aptus Systems
Latest round
- Seed
Last raised
- Nov 2018
Total raised
- $0.7M
Investors
- 1
About Aptus Systems
Founded in 2010 in Edinburgh, UK, Aptus Systems Limited, also known as Spoonfed, focuses on catering management solutions for institutions like universities and corporate clients. The company has undergone strategic pivots and was fully acquired in December 2021 by 365 Retail Markets, LLC. The acquisition aimed to bolster Aptus's capabilities and expand its reach in the US and European markets. The founders are Murray McNicol and Willie Biggart, with Murray McNicol also serving as CEO.Spoonfed specializes in catering management software designed for B2B applications, focusing on streamlining operations, enhancing efficiency, and improving customer experiences in the catering industry. The core offerings encompass an end-to-end platform that facilitates online ordering, back-office management, and enterprise systems tailored to meet the needs of various institutions, including colleges, universities, co-working spaces, and corporate clients. The software allows users to manage multiple catering locations, group reporting and management functions, and leverage external vendors to enhance service offerings. Notable case studies include partnerships with Baxter Storey and Sheffield University, showcasing how the platform has effectively reduced administrative overhead and improved menu management.Spoonfed operates primarily on a subscription-based revenue model, where clients pay for access to the catering management software based on their usage and specific service needs. The revenue structure typically involves contracts with institutional clients that span multiple locations, allowing for streamlined operations across various sites. For example, a corporate client may subscribe to Spoonfed’s services to manage their catering needs across different offices, resulting in a consolidated billing model that reflects the scale of their operations. While specific pricing plans are proprietary, the firm offers customizable solutions that adapt to the unique requirements of each client, thereby facilitating higher revenue opportunities as clients expand their use of the platform.Following the acquisition by 365 Retail Markets, LLC in December 2021, Aptus Systems Limited aims to enhance its product offerings and expand into the US and European markets. The company is focused on developing new features and products tailored for its clients, with plans to launch enhancements in the near future to address evolving market needs.
Who invested in Aptus Systems
1 investor across 1 round
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Funding rounds
Seed
Nov 26, 2018
Amount
$0.7M
Investors
Questions about Aptus Systems
Who invested in Aptus Systems?
Aptus Systems has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Aptus Systems raised?
Aptus Systems has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Aptus Systems last raise money?
Aptus Systems's most recent round on record is a Seed, in Nov 2018.
What does Aptus Systems do?
Founded in 2010 in Edinburgh, UK, Aptus Systems Limited, also known as Spoonfed, focuses on catering management solutions for institutions like universities and corporate clients.
Where is Aptus Systems headquartered?
Aptus Systems is headquartered in Edinburgh, UK.
Which VCs invest in companies like Aptus Systems?
Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Balderton Capital back internet companies at Aptus Systems's stage. Their profiles are linked below.
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