AdMob
Latest round
- Series C
Last raised
- Jan 2009
Total raised
- $47M
Investors
- 4
About AdMob
Founded in 2006 in Mountain View, US, AdMob is a mobile advertising company that specializes in monetization solutions for app developers. In November 2009, Google Inc. acquired AdMob for USD 750 mn. AdMob has completed a total of five deals since its inception.AdMob's primary offering is a comprehensive mobile app monetization platform designed to facilitate revenue generation for app developers through in-app advertisements. The service allows developers to integrate various ad formats, including native, rewarded, banner, video, and interstitial ads, thereby enhancing user engagement while maximizing revenue opportunities. AdMob provides actionable insights and advanced reporting tools to help app developers understand user interactions and optimize their monetization strategies effectively. The platform serves a diverse client base, including app developers and publishers across various industries, from gaming to utilities.AdMob's revenue model primarily revolves around advertising transactions, where app developers earn revenue by displaying ads within their applications. The platform operates on a cost-per-impression (CPI) and cost-per-click (CPC) basis, allowing advertisers to bid in real-time for ad placements. This competitive bidding process ensures that the highest bidder secures the ad space, maximizing returns for app developers. AdMob's clients, which include a significant percentage of top-tier app developers, can engage in various revenue-generating activities such as direct advertising partnerships and strategic in-house campaigns., AdMob is poised to enhance its product offerings and expand into new markets. The company plans to roll out new features and ad formats tailored for emerging markets within the next year. The focus will be on expanding services in regions such as Asia and Europe, capitalizing on the growing demand for mobile advertising solutions.
Who invested in AdMob
4 investors across 4 rounds
See all investors in AdMob
Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.
Questions about AdMob
Who invested in AdMob?
AdMob has 4 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has AdMob raised?
AdMob has raised 4 venture rounds. Sign up free to see how much each round raised and the total.
When did AdMob last raise money?
AdMob's most recent round on record is a Series C, in Jan 2009.
What does AdMob do?
Founded in 2006 in Mountain View, US, AdMob is a mobile advertising company that specializes in monetization solutions for app developers.
Where is AdMob headquartered?
AdMob is headquartered in Mountain View, US.
Which VCs invest in companies like AdMob?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at AdMob's stage. Their profiles are linked below.
VCs backing marketing/advertising startups at Series C
Raising like AdMob? Find the right VCs.
Capital Atlas matches your startup to active investors by stage, sector and region.