AdMeld
Latest round
- Series C
Last raised
- Aug 2010
Total raised
- $31M
Investors
- 4
About AdMeld
AdMeld Inc.Founded in 2007, AdMeld Inc. is headquartered in New York, US, and focuses on optimizing ad revenues for publishers.00 mn, marking a significant pivot in its operational strategy. It has been involved in 5 distinct deals since its inception.Admeld's core product offerings focus on maximizing ad revenue for premium publishers through innovative technology solutions. The company pioneered the private ad exchange, enabling publishers to efficiently control and optimize the sale of their ad impressions. Admeld's primary services include tools for identifying new advertising opportunities and sophisticated operational control, all integrated within the DoubleClick Ad Exchange following its acquisition by Google in 2011. This integration provides a comprehensive platform that empowers publishers to manage direct and indirect sales channels, ultimately enhancing yield across various ad formats and devices.Admeld generates revenue through its integration with the DoubleClick Ad Exchange, where transactions primarily occur on a B2B basis. Publishers utilizing Admeld's platform can engage in direct sales and utilize programmatic advertising, thereby maximizing their ad yield from various sources of demand. The transaction structure typically involves revenue-sharing agreements that allow publishers to retain a portion of the earnings generated from ad placements via the exchange. Admeld’s flagship offerings, now part of the DoubleClick ecosystem, facilitate seamless ad transactions, enhancing the overall monetization process for clients.Following its acquisition by Google, Admeld has been positioned to leverage Google's extensive resources for future growth. While specific upcoming products are not detailed, the company is expected to enhance its offerings within the DoubleClick ecosystem. The focus remains on expanding into new geographic regions, particularly in emerging markets across Asia and Latin America, with plans to establish a presence there by 2013.00 mn will be utilized to support these initiatives, allowing Admeld to further develop its technology and reach a broader audience.
Who invested in AdMeld
4 investors across 4 rounds
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Questions about AdMeld
Who invested in AdMeld?
AdMeld has 4 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has AdMeld raised?
AdMeld has raised 4 venture rounds. Sign up free to see how much each round raised and the total.
When did AdMeld last raise money?
AdMeld's most recent round on record is a Series C, in Aug 2010.
What does AdMeld do?
AdMeld is a internet company.
Where is AdMeld headquartered?
AdMeld is headquartered in New York, US.
Which VCs invest in companies like AdMeld?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at AdMeld's stage. Their profiles are linked below.
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