Adludio

Marketing/AdvertisingSeries BLondon, UKadludio.com

Latest round

Series B

Last raised

Mar 2023

Total raised

$18M

Investors

11

About Adludio

Founded in 2012 and headquartered in London, UK, Adludio Limited focuses on providing advertising technology solutions.609 million.Adludio specializes in innovative advertising technology, primarily offering a suite of products designed to enhance digital marketing campaigns through interactive and engaging formats. Their core product offerings include immersive ad experiences that leverage rich media, allowing brands to capture consumer attention more effectively. Adludio's solutions are tailored for advertisers seeking to optimize engagement and brand recall across various platforms. The company's products are utilized by a diverse client base, including agencies and brands across sectors such as retail, automotive, and entertainment, with implementations in markets including the United Kingdom, the United States, and various countries in Europe and Asia.Adludio generates revenue through a B2B model, primarily engaging with advertising agencies and direct clients who utilize their interactive advertising solutions. The company structures its transactions around service agreements that include subscription-based access to its technology platforms, alongside performance-based pricing tied to the effectiveness of the campaigns run. Clients are typically billed based on the volume of impressions or engagements generated through the advertising solutions, facilitating alignment of costs with campaign performance. Specific pricing plans and flagship offerings, such as their trademarked interactive ad formats, provide flexibility and scalability, enabling clients to customize their advertising strategies according to their business objectives.

Who invested in Adludio

11 investors across 7 rounds

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Funding rounds

  1. Series B

    Mar 22, 2023

    Amount

    $2.4M

    Investors

    Locked

  2. Series B

    Aug 18, 2021

    Amount

    $7M

    Investors

    Locked

  3. Series A

    Nov 5, 2020

    Amount

    $6.2M

    Investors

    Locked

  4. Series A

    Jun 1, 2018

    Amount

    Undisclosed

    Investors

    Locked

  5. Series A

    Jan 9, 2017

    Amount

    $1.6M

    Investors

    Locked

  6. Seed

    Apr 29, 2013

    Amount

    $0.8M

    Investors

    Locked

  7. Seed

    Oct 8, 2012

    Amount

    $0M

    Investors

    Locked

Questions about Adludio

Who invested in Adludio?

Adludio has 11 investors on record across 7 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Adludio raised?

Adludio has raised 7 venture rounds. Sign up free to see how much each round raised and the total.

When did Adludio last raise money?

Adludio's most recent round on record is a Series B, in Mar 2023.

What does Adludio do?

Founded in 2012 and headquartered in London, UK, Adludio Limited focuses on providing advertising technology solutions.

Where is Adludio headquartered?

Adludio is headquartered in London, UK.

Which VCs invest in companies like Adludio?

Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Generation Investment Management back marketing/advertising companies at Adludio's stage. Their profiles are linked below.

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