Adjust

SoftwareSeries EBerlin, Germanyadjust.com

Latest round

Series E

Last raised

Jun 2019

Total raised

$256M

Investors

9

About Adjust

Based in Berlin, Germany and founded in 2012, Adjust GmbH, formerly known as Adeven GmbH, provides automated marketing analytics solutions that help businesses to track, monitor, and measure campaigns. The company was founded by Christian Henschel and Paul H. Müller. In 2021, the company was acquired by AppLovin Corporation, a mobile game advertisement company that helps marketing teams to deliver and monetize targeted campaigns to users based on their interests. The company works with advertisers, by offering marketing solutions such as mobile app attribution - detects the channel where users came from, Adjust Automate - to optimize campaigns across social media platforms, Unbotify – a machine learning-based solution tracks and simulate user’s behavior to fraud prevention, adjust dashboard – uses cohort analysis to track the user’s behavior towards campaign’s performance for insight, and Audience Builder – helps the business to segment users based on real-time data such as day of application installment and user’s device type.

Who invested in Adjust

9 investors across 5 rounds

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Funding rounds

  1. Series E

    Jun 12, 2019

    Amount

    $227M

    Investors

    Locked

  2. Series D

    Oct 21, 2015

    Amount

    $17M

    Investors

    Locked

  3. Series C

    Sep 8, 2014

    Amount

    $7.6M

    Investors

    Locked

  4. Series B

    Jun 21, 2013

    Amount

    $4.3M

    Investors

    Locked

  5. Series A

    May 24, 2012

    Amount

    Undisclosed

    Investors

    Locked

Questions about Adjust

Who invested in Adjust?

Adjust has 9 investors on record across 5 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Adjust raised?

Adjust has raised 5 venture rounds. Sign up free to see how much each round raised and the total.

When did Adjust last raise money?

Adjust's most recent round on record is a Series E, in Jun 2019.

What does Adjust do?

Based in Berlin, Germany and founded in 2012, Adjust GmbH, formerly known as Adeven GmbH, provides automated marketing analytics solutions that help businesses to track, monitor, and measure campaigns.

Where is Adjust headquartered?

Adjust is headquartered in Berlin, Germany.

Which VCs invest in companies like Adjust?

Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Highland Europe and Marktlink Capital back software companies at Adjust's stage. Their profiles are linked below.

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