Adify
Latest round
- Series B
Last raised
- Aug 2007
Total raised
- $27M
Investors
- 5
About Adify
Adify, Inc.Founded in San Bruno, US, Adify, Inc. specializes in mobile advertising via a network of vehicles with LED billboards. It was acquired by Cox Enterprises in April 2008 for USD 300 mn cash, marking a strategic expansion into digital outdoor advertising.Adify offers a comprehensive DOOH advertising solution, allowing businesses to upload video content and target demographics through Google Maps polygonal mapping. The platform supports various campaign parameters, including duration, operational hours, and budget, facilitating rapid advertisement deployment across numerous digital billboards on vehicles.Adify operates on a transaction-based revenue model, where clients pay for advertising services based on tailored campaign specifications. This model allows flexibility in pricing, with clients selecting specific time slots and locations for their advertisements on digital billboards.With the acquisition by Cox Enterprises in April 2008, Adify plans to leverage this partnership for future growth. The company is looking to enhance its product offerings and expand into new markets, potentially targeting additional metropolitan areas for its DOOH services.
Who invested in Adify
5 investors across 3 rounds
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Questions about Adify
Who invested in Adify?
Adify has 5 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Adify raised?
Adify has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did Adify last raise money?
Adify's most recent round on record is a Series B, in Aug 2007.
What does Adify do?
Adify is a marketing/advertising company.
Where is Adify headquartered?
Adify is headquartered in San Bruno, US.
Which VCs invest in companies like Adify?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Adify's stage. Their profiles are linked below.
VCs backing marketing/advertising startups at Series B
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