Adcentricity

Marketing/AdvertisingSeries ANew York, USadcentricity.com

Latest round

Series A

Last raised

Apr 2008

Total raised

$3M

Investors

1

About Adcentricity

Founded in 2007, Adcentricity operates in the marketing technology sector, focusing on data-driven advertising solutions. The company is headquartered in New York, US. Adcentricity has undergone a significant change in ownership, being acquired by Bee Media in April 2012.com specializes in providing marketing technology solutions that enable businesses to optimize their advertising strategies. Their core offerings include data-driven advertising platforms that empower clients to reach target audiences effectively across various digital channels. These products utilize advanced analytics and audience segmentation techniques to enhance campaign performance and drive customer engagement. Adcentricity serves a diverse client base that includes retail brands, e-commerce platforms, and advertising agencies, focusing primarily on markets in North America and Europe.com revolves around subscription-based services and partnerships within the advertising ecosystem. Clients engage in contracts that provide access to the platform’s tools and analytics on a recurring basis, ensuring ongoing support and updates. In addition to standard subscription fees, Adcentricity may also derive revenue from performance-based incentives, where clients pay based on the success of their advertising campaigns.Looking ahead, Adcentricity aims to expand its product offerings with new marketing technology solutions that are currently in the design phase, although specific release dates have not been specified. The company is also planning to enter new geographic markets, specifically targeting regions in Europe and Asia by the end of 2023.

Who invested in Adcentricity

1 investor across 1 round

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Funding rounds

  1. Series A

    Apr 23, 2008

    Amount

    $3M

    Investors

    Locked

Questions about Adcentricity

Who invested in Adcentricity?

Adcentricity has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Adcentricity raised?

Adcentricity has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did Adcentricity last raise money?

Adcentricity's most recent round on record is a Series A, in Apr 2008.

What does Adcentricity do?

Founded in 2007, Adcentricity operates in the marketing technology sector, focusing on data-driven advertising solutions.

Where is Adcentricity headquartered?

Adcentricity is headquartered in New York, US.

Which VCs invest in companies like Adcentricity?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Adcentricity's stage. Their profiles are linked below.

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