ActiveCampaign
Latest round
- Series C
Last raised
- Apr 2021
Total raised
- $340M
Investors
- 4
About ActiveCampaign
ActiveCampaign is known for providing marketing automation tools that help businesses streamline customer engagement.ActiveCampaign specializes in marketing automation solutions designed to facilitate personalized customer experiences across various digital channels. Their core offerings include a comprehensive suite of tools such as email marketing, CRM, SMS messaging, WhatsApp communication, and cross-channel marketing, all powered by integrated AI technology. These services enable businesses to automate customer engagement, create dynamic content, and manage audience interactions seamlessly. ActiveCampaign caters to a diverse clientele, ranging from solopreneurs and small to medium-sized businesses to large enterprises, providing them with the capabilities to drive client results and enhance operational efficiency.ActiveCampaign generates revenue primarily through subscription-based models that offer tiered pricing plans for their marketing automation and CRM services. Clients engage with the company by selecting from various subscription packages tailored to their business needs, which may include features such as email marketing, automation workflows, and audience management tools. The revenue structure fosters long-term partnerships, as businesses typically subscribe to these services to support ongoing marketing efforts. Specific flagship services, such as the AI-driven Campaign Builder and intelligent segmentation tools, play a crucial role in client retention and revenue stability. The company aims to introduce new products that enhance marketing automation capabilities and is targeting expansion in untapped markets across Europe and Asia-Pacific regions by 2023. These efforts are designed to strengthen its market position and broaden its global reach.
Who invested in ActiveCampaign
4 investors across 2 rounds
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Questions about ActiveCampaign
Who invested in ActiveCampaign?
ActiveCampaign has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has ActiveCampaign raised?
ActiveCampaign has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did ActiveCampaign last raise money?
ActiveCampaign's most recent round on record is a Series C, in Apr 2021.
What does ActiveCampaign do?
ActiveCampaign is known for providing marketing automation tools that help businesses streamline customer engagement.
Where is ActiveCampaign headquartered?
ActiveCampaign is headquartered in Chicago, US.
Which VCs invest in companies like ActiveCampaign?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at ActiveCampaign's stage. Their profiles are linked below.
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