# Zynga

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/zynga

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.zynga.com
- Total disclosed funding: $1B
- Latest round: Series C (Feb 17, 2011)
- Investors on record: 15

## About

Zynga, Inc. is a US-based company specializing in interactive entertainment, primarily through mobile and online gaming, offering a variety of engaging games that connect players globally.Founded in 2007 by Eric Schiermeyer, Justin Waldron, Mark Pincus, Michael Luxton, and Zaza Krere, Zynga, Inc. is headquartered in San Francisco, US. The company has undergone significant business strategy changes, including a notable IPO in December 2011 and a secondary offering in March 2012. In January 2022, Zynga was acquired by Take-Two Interactive Software, Inc. for USD 12.7 bn, marking a pivotal evolution in its corporate structure. Zynga has completed a total of 15 deals, with its most recent transaction occurring on March 29, 2012, and has raised a total of USD 12.7 bn in funding across multiple rounds.Zynga is a key player in the interactive entertainment sector, focusing on mobile and online gaming. Its extensive portfolio includes popular titles such as FarmVille™, CSR Racing™, and Harry Potter: Puzzles & Spells™, appealing to diverse demographics. Since its inception, Zynga has cultivated a customer base in over 175 countries, achieving more than 10 billion downloads across platforms like Android and iOS, promoting social interaction and competitive gameplay among millions of users.In 2021, Zynga reported revenue of USD 2,800.50 mn and an EBITDA of USD 294.70 mn. The company generates income primarily through in-game purchases, advertisements, and partnerships, with popular products like Words With Friends™ and Zynga Poker™ facilitating both subscription models and in-game purchases to enhance player engagement and satisfaction.Zynga intends to expand its gaming portfolio with new product launches aimed at enhancing user experience. The company is targeting growth in additional international markets and geographic regions, although specific details on these expansions are yet to be disclosed. The acquisition by Take-Two Interactive Software, Inc. will likely provide resources to support these initiatives, particularly through leveraging cross-promotional opportunities and enhancing its game development capabilities.

## Funding rounds

- Series C, Feb 17, 2011, $490M — Kleiner Perkins, Morgan Stanley Investment Management, T Rowe Price, Fidelity Investments
- Series B, Jun 15, 2010, $295M — Softbank Capital, Alphabet
- Series B, Dec 16, 2009, $180M — Institutional Venture Partners, Tiger Global Management, Andreessen Horowitz, DST Global
- Series B, Jul 23, 2008, $25M — Institutional Venture Partners, Kleiner Perkins, Avalon Ventures, Union Square Ventures, Foundry Group
- Series A, Jun 26, 2008, $5M — Avalon Ventures, Union Square Ventures, Foundry Group
- Series A, Jan 15, 2008, $5.6M — Avalon Ventures, Union Square Ventures, Foundry Group, Pilot Group, Clarium Capital
- Angel, Jun 1, 2007 — Foundry Group

## Investors

- Foundry Group (https://capitalatlas.ai/funds/foundry-group) — Angel, Series A, Series B
- Avalon Ventures (https://capitalatlas.ai/funds/avalon-ventures) — Series A, Series B
- Union Square Ventures (https://capitalatlas.ai/funds/union-square-ventures) — Series A, Series B
- Pilot Group — Series A
- Clarium Capital — Series A
- Institutional Venture Partners (https://capitalatlas.ai/funds/institutional-venture-partners) — Series B
- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series B, Series C
- Tiger Global Management (https://capitalatlas.ai/funds/tiger-global-management) — Series B
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz) — Series B
- DST Global (https://capitalatlas.ai/funds/dst-global) — Series B
- Softbank Capital (https://capitalatlas.ai/funds/softbank-capital) — Series B
- Alphabet — Series B
- Morgan Stanley Investment Management — Series C
- T Rowe Price (https://capitalatlas.ai/funds/t-rowe-price) — Series C
- Fidelity Investments (https://capitalatlas.ai/funds/fidelity-investments) — Series C
