# Zoove

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/zoove

- Industry: Marketing/Advertising
- Headquarters: Palo Alto, US
- Website: www.zoove.com
- Total disclosed funding: $57M
- Latest round: Series F (Mar 5, 2014)
- Investors on record: 5

## About

Zoove specializes in providing StarStar Numbers, which enhance customer engagement by offering memorable phone numbers that simplify connections between businesses and their clients through various communication channels.Founded in 2004 and headquartered in Palo Alto, US, Zoove offers a unique service that enables businesses to use easy-to-remember vanity phone numbers for customer interactions. The company has completed 11 deals, with its most recent transaction occurring on July 14, 2014, during which it secured USD 1.25 mn in its Series F funding round, raising the total amount to USD 1.25 mn and achieving a current valuation of USD 30.48 mn. The CEO, Wes Hayden, leads the company with a vision of enhancing brand identity and customer engagement through its innovative communication solutions.Zoove's core offering, StarStar Numbers, provides businesses with memorable vanity phone numbers that simplify customer communication without requiring app downloads. This service facilitates a seamless experience across voice, text, and online interactions. Additionally, the Visual Engagement product supports specific customer actions, improving service delivery. Zoove's services cater to a wide range of clients, including local service providers and call centers, mainly in the United States, while also extending to markets where localized customer engagement is essential.Zoove operates on a transaction-based revenue model, where clients leverage StarStar Numbers to link advertisements to their services. The integration with CRM systems enhances lead capture capabilities, supporting ongoing revenue generation through targeted marketing campaigns. The exact pricing structure reflects the value provided through Zoove's distinctive communication solutions and assists businesses in customer acquisition.Zoove plans to expand its offerings by designing new products aimed at enhancing customer interaction and engagement. The company is also targeting expansion into new geographic regions to broaden its market presence. The funding from the Series F round will support these initiatives, particularly focusing on enhancing their technology and product development. In July 2014, Zoove was acquired by mBlox, which may influence its strategic direction and growth trajectories going forward.

## Funding rounds

- Series F, Mar 5, 2014, $1.3M — Highland Capital Partners, Worldview Technology Partners, Rogers Venture Partners
- Series E, May 10, 2013, $15M — Highland Capital Partners, Worldview Technology Partners, Panorama Capital, Rogers Venture Partners
- Series D, Oct 20, 2011, $5M — Rogers Venture Partners
- Series D, Aug 16, 2011, $10M — Highland Capital Partners, Worldview Technology Partners, Panorama Capital, Cardinal Venture Capital
- Series C, Sep 17, 2009, $5.2M — Highland Capital Partners, Worldview Technology Partners, Cardinal Venture Capital
- Series B, Feb 8, 2008, $12M — Highland Capital Partners, Worldview Technology Partners, Cardinal Venture Capital
- Series A, Oct 17, 2007, $0.9M — Worldview Technology Partners, Cardinal Venture Capital
- Series A, Jun 7, 2006, $3.5M — Worldview Technology Partners, Cardinal Venture Capital
- Series A, Sep 2, 2005, $3.3M — Worldview Technology Partners, Cardinal Venture Capital

## Investors

- Worldview Technology Partners (https://capitalatlas.ai/funds/worldview-technology-partners) — Series A, Series B, Series C, Series D, Series E, Series F
- Cardinal Venture Capital (https://capitalatlas.ai/funds/cardinal-venture-capital) — Series A, Series B, Series C, Series D
- Highland Capital Partners (https://capitalatlas.ai/funds/highland-capital-partners) — Series B, Series C, Series D, Series E, Series F
- Panorama Capital — Series D, Series E
- Rogers Venture Partners (https://capitalatlas.ai/funds/rogers-venture-partners) — Series D, Series E, Series F