# ZIPUP

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/zipup

- Industry: Financial Services
- Headquarters: Busan, South Korea
- Website: www.zipup.co.kr/
- Latest round: Seed (Aug 27, 2025)
- Investors on record: 2

## About

Based in Busan, South Korea, and founded in 2022, DEV.D Co., Ltd., doing business as ZIPUP provides innovative rental payment solutions through its mobile platform, enabling seamless and efficient monthly rent transactions for both tenants and landlords. In June 2026, ZIPUP raised an undisclosed amount in pre-series A funding from new investor SJ Investment Partners.

ZIPUP, operated by DevD Co., Ltd., offers a comprehensive platform for easy rental payment solutions under its flagship service, ???? (ZIPUP Pay). This service allows users to conveniently manage and process monthly rent payments through a mobile application, catering specifically to tenants and landlords. By facilitating payments for both rent and associated management fees, ZIPUP Pay aims to streamline the rental payment process, providing users with flexibility in selecting their payment dates and ensuring transactions can be executed instantly when needed. The platform enhances user experience by integrating various financial benefits such as credit card rewards, income tax deductions, and year-end tax settlements, thus addressing the needs of financially-savvy consumers in South Korea. ZIPUP's services primarily target residential renters and property managers across major urban areas in South Korea, reflecting a focus on urban markets with high rental densities.ZIPUP generates revenue through transaction fees associated with its rental payment processing services. Clients, primarily landlords and tenants, utilize the ZIPUP Pay platform for processing monthly rent transactions, which incurs a nominal service fee structured as a percentage of the transaction amount. For example, the standard service fee is set at 2.8%, with potential discounts available for repeat users, lowering fees to as low as 2.3%. The pricing structure is designed to encourage user retention while maximizing affordability for both tenants and property owners. ZIPUP’s business model primarily operates on a direct-to-consumer basis, focusing on creating value-added financial services for individuals engaged in long-term rental agreements. This transactional revenue model ensures sustained income as users regularly engage with the platform for their monthly payment needs, leveraging the convenience and benefits offered by ZIPUP Pay.

The company will use the June 2026 funding to accelerate the development of its real estate fintech company by advancing its artificial intelligence and prepare to enter the global market.

## Funding rounds

- Seed, Aug 27, 2025 — Korea Tech Incubator for Startup, Merry Year Social Company
- Seed, Jul 15, 2025 — Merry Year Social Company

## Investors

- Merry Year Social Company (https://capitalatlas.ai/funds/merry-year-social-company) — Seed
- Korea Tech Incubator for Startup — Seed