# Zellify

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/zellify

- Industry: Software
- Headquarters: Stockholm, Sweden
- Website: www.zellify.app/
- Total disclosed funding: $3.7M
- Latest round: Seed (Apr 28, 2026)
- Investors on record: 4

## About

Zellify, based in Sweden, provides a Web2App platform that simplifies mobile application onboarding through innovative funnel-building tools for various industries, enhancing user acquisition and engagement.Founded in 2023 and headquartered in Stockholm, Sweden, Zellify specializes in creating onboarding funnels for mobile applications. The company has completed 1 deal, most recently raising USD 3.7 mn in a Seed round on April 28, 2026, led by Connect Ventures with participation from Dreamcraft, FJ Labs, and Inovia Capital. The founder's previous entrepreneurial experience is not disclosed.Zellify offers a comprehensive suite of tools aimed at optimizing the onboarding process for mobile applications, specifically through its Funnel Builder that requires no coding. This product caters to various sectors, including fintech with pre-KYC qualification funnels, telehealth with patient qualification processes, and e-commerce through product discovery funnels. The platform incorporates advanced analytics and AI capabilities, allowing clients to monitor performance metrics, optimize conversion rates via A/B testing, and make real-time customizations. Primarily targeting subscription-based applications, Zellify seeks to enhance user acquisition while minimizing dependence on traditional app store distribution, serving clients across North America and Europe.Zellify generates its revenue through a subscription-based model that gives clients access to its funnel-building tools and analytics features. By partnering with app developers and subscription-focused businesses, Zellify facilitates user onboarding and improves conversion rates before users reach app stores. Their offerings include high-converting funnel creation, payment processing integration, and analytics solutions, enabling businesses to maximize revenue potential while reducing traditional app store fees.Following its recent Seed funding of USD 3.7 mn in April 2026, Zellify plans to support the public launch of Zellify 2.0 and scale its AI-powered Web2App growth platform for subscription app developers. The company aims to expand into new markets, though specific regions have yet to be disclosed. The funding will primarily be utilized to enhance product offerings and accelerate market presence.

## Funding rounds

- Seed, Apr 28, 2026, $3.7M — Inovia Capital, Connect Ventures, FJ Labs, Dreamcraft

## Investors

- Inovia Capital (https://capitalatlas.ai/funds/inovia-capital) — Seed
- Connect Ventures — Seed
- FJ Labs (https://capitalatlas.ai/funds/fj-labs) — Seed
- Dreamcraft (https://capitalatlas.ai/funds/dreamcraft) — Seed
