# YPay Card

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ypay-card

- Industry: Financial Services
- Headquarters: Noida, India
- Website: www.ypaycard.com
- Total disclosed funding: $0.2M
- Latest round: Seed (Mar 26, 2021)
- Investors on record: 2

## About

YPay Card, based in Noida, India, offers a financial management platform for teenagers, enabling them to manage money responsibly without needing a traditional bank account.Founded in 2017 by Navneet Gupta, YPay Card provides a digital financial solution for teenagers. The company has secured a total of USD 0.14 mn across 2 deals, with the latest funding round being Venture Debt of USD 0.40 mn in August 2021, led by We Founder Circle.YPay APP specializes in providing a financial management platform tailored specifically for teenagers, facilitating responsible money management without the necessity of a traditional bank account. The core offering is the YPay Card, which functions as a pocket money app, allowing users to manage their finances independently while gaining essential money management skills. The app encompasses features that educate users on saving, budgeting, and making responsible spending choices, ultimately equipping them for their financial journeys. Targeting a demographic of tech-savvy adolescents, YPay serves clients primarily in urban regions across the United States and select markets in Europe and Asia, addressing the need for financial literacy among youths and their parents.YPay APP generates revenue through a transaction fee structure associated with the use of its YPay Card, facilitating direct purchases at various retail outlets and online platforms. The company operates on a B2C model, where users load money onto their YPay Cards. Additionally, YPay may engage in partnerships with retailers to promote the use of its cards, generating further revenue streams. The pricing plans for the services are structured to be accessible to families, encouraging responsible financial habits among teenagers.In August 2021, YPay Card raised USD 400,000 in venture debt financing, led by We Founder Circle. The funding will be utilized to accelerate growth and enhance technology development. YPay plans to develop new features for the YPay Card and expand into additional markets within Europe and Asia by the end of 2023.

## Funding rounds

- Seed, Mar 26, 2021, $0.2M — We Founder Circle, Shark Ventures

## Investors

- We Founder Circle (https://capitalatlas.ai/funds/we-founder-circle) — Seed
- Shark Ventures (https://capitalatlas.ai/funds/shark-ventures) — Seed