# Yoyo Holdings Pte.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/yoyo-holdings-pte

- Industry: Software
- Headquarters: Singapore, Singapore
- Website: www.yoyo-holdings.com/
- Total disclosed funding: $4.5M
- Latest round: Series C (Jun 10, 2022)
- Investors on record: 4

## About

Established in 2012 and based in Singapore, Yoyo Holdings Pte. Ltd. operates and provides the influencer platform PopStar, a digital marketing business. The company was founded by its CEO, Yosuke Fukada. In October 2024, Yoyo Holdings Pte. Ltd. raised venture funding from For It Digital Sdn Bhd. The company has offices in Singapore, Indonesia, and the Philippines.

The company provides a range of services, including influencer marketing, TikTok marketing, and social media campaigns, aimed at boosting brand relevance and visibility. The firm’s primary offerings are PopStar, which is a platform designed to connect brands with influencers to ensure targeted campaigns. In addition to marketing services, YOYO is committed to nurturing entrepreneurial talent, with a vision to empower individuals by providing opportunities and fostering future leaders.

The organization plans to use the October 2024 funding to accelerate the global expansion.

## Funding rounds

- Series C, Jun 10, 2022, $1.3M — Delight Ventures
- Series A, May 20, 2015, $3.2M — Incubate Fund, KLab Inc., STRIVE

## Investors

- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Series A
- KLab Inc. — Series A
- STRIVE (https://capitalatlas.ai/funds/strive) — Series A
- Delight Ventures (https://capitalatlas.ai/funds/delight-ventures) — Series C