# Yoho

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/yoho

- Industry: Retail
- Headquarters: New Delhi, India
- Website: www.yoholife.in
- Total disclosed funding: $5.5M
- Latest round: Series A (Sep 24, 2024)
- Investors on record: 7

## About

Founded in 2020 by its CEO, Ahmad Hushsham, and Prateek Singhal, and based in Delhi, India, Innovative Lifestyle Technology Private Limited, doing business as Yoho, operates as a retailer of footwear for men and women. In May 2026, Yoho raised INR 150 million in venture funding from led by Gulf Islamic Investments and Rukam Capital. The round was part of a larger INR 230 million equity and debt funding.

The company offers various footwear that includes different types of men's slippers and women's slippers. The company’s product portfolio includes waves, bubbles, and breezes.

The company generates revenue by selling various footwear that vary from INR 499 to INR 849.

Yoho is expected to use its combined equity and venture debt funding to expand its offline retail footprint through multi-brand outlets and exclusive brand stores across tier I and tier II cities, while strengthening its performance running footwear portfolio. The company will also leverage artificial intelligence to improve fit accuracy, reduce returns, and optimize inventory management. The venture debt component will support working capital needs, particularly inventory stocking and retail rollout, enabling scalable omnichannel growth without immediate equity dilution.

## Funding rounds

- Series A, Sep 24, 2024, $3.2M — Gulf Islamic Investments, Rukam Capital, Vss Investco Private Limited, Mahesh Investments and Management Consultancy Private Limited
- Seed, Oct 13, 2022, $2.3M — SB Investment Advisers, Sprout Venture Partners, Rukam Capital, RedBrook Capital Partners

## Investors

- SB Investment Advisers (https://capitalatlas.ai/funds/sb-investment-advisers) — Seed
- Sprout Venture Partners (https://capitalatlas.ai/funds/sprout-venture-partners) — Seed
- Rukam Capital (https://capitalatlas.ai/funds/rukam-capital) — Seed, Series A
- RedBrook Capital Partners — Seed
- Gulf Islamic Investments (https://capitalatlas.ai/funds/gulf-islamic-investments) — Series A
- Vss Investco Private Limited — Series A
- Mahesh Investments and Management Consultancy Private Limited — Series A