# Yo!

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/yo

- Industry: Software
- Headquarters: Tel Aviv-Yafo, Israel
- Website: www.justyo.co
- Total disclosed funding: $1.5M
- Latest round: Seed (Jun 18, 2014)
- Investors on record: 1

## About

Yo! is a technology company that specializes in eSIM solutions, enabling users to activate and manage mobile networks remotely without the need for a physical SIM card, enhancing connectivity for travelers and businesses alike.Founded in 2014 in Tel Aviv-Yafo, Israel, Yo! offers innovative eSIM technology that allows for remote mobile network activation. The company has not undergone any significant pivots or changes in strategy since its inception. It was founded by Ahyoung Kim, with Iulius Eq and Laura Marcos serving as current CEOs. In June 2014, Yo! secured USD 1.5 mn in Seed funding led by Betaworks Ventures Management, marking its first and only funding round, which raised a total of USD 1.5 mn and established its current valuation at USD 10.00 mn.Yo! specializes in providing eSIM technology, integrated into device hardware, which allows for remote activation and the management of multiple network profiles. This technology is particularly beneficial for international travelers, facilitating seamless switching between network providers without the hassle of physical SIM swapping. Yo!'s core offerings cater to a broad clientele, including individual users and businesses requiring flexible mobile connectivity solutions, with a focus on high-travel regions such as Europe, North America, and Asia.Yo! generates revenue through direct consumer sales and partnerships with network providers. The company's revenue model involves subscriptions for eSIM activation services, enabling users to access various mobile networks as necessary. Its pricing structure includes different plans tailored to the needs of casual travelers and frequent international business users, with revenue coming from these subscription fees.As of June 2014, following its Seed funding of USD 1.5 mn, Yo! aims to expand its product offerings and market reach. The company is likely to explore new eSIM features and services that enhance user convenience, although no specific product launch dates have been disclosed. Additionally, Yo! plans to enter new geographic markets, focusing on regions with increasing demand for mobile connectivity solutions. The funding raised will support these growth initiatives, particularly in developing partnerships and enhancing product development.

## Funding rounds

- Seed, Jun 18, 2014, $1.5M — Betaworks Ventures Management

## Investors

- Betaworks Ventures Management (https://capitalatlas.ai/funds/betaworks-ventures-management) — Seed