# Xuan's Mom

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/xuan-s-mom

- Industry: Food
- Headquarters: Nanning, China
- Website: www.xuanma.cn/
- Total disclosed funding: $15M
- Latest round: Series B (Apr 27, 2021)
- Investors on record: 3

## About

Founded in 2016 and based in Nanning, China, Guangxi Xuanma Food Co., Ltd. is a baked goods brand which sells traditional Chinese pastries such as egg-yolk puffs via e-commerce platforms and retail distributors.

 Founded in 2016 and based in Nanning, China, Xuan's Mom since then has grown into a nationally recognized name. In May 2025, Xuan's Mom raised undisclosed amount in series B+ funding from new investor Zhejiang Cexin Capital.

Xuan's Mom's product line includes a variety of Chinese pastries such as salted duck egg yolk cakes, red bean mooncakes, and sweet treats, as well as foods such as sea duck eggs, dried fruits, and pickles.

The company generates revenue mainly through the sales of its pastries product through e-commerce platforms like JD and Tmall and its own website and other offline channels.

Xuan's Mom plans to continue expanding its production line and enhance real-time delivery capability,

## Funding rounds

- Series B, Apr 27, 2021, $15M — Maison Capital, Jinding Capital, Qinglan Venture Capital
- Series A, Sep 10, 2020 — Jinding Capital

## Investors

- Jinding Capital (https://capitalatlas.ai/funds/jinding-capital) — Series A, Series B
- Maison Capital (https://capitalatlas.ai/funds/maison-capital) — Series B
- Qinglan Venture Capital — Series B