# Wupima

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wupima

- Industry: Software
- Headquarters: Vienna, US
- Website: www.hookmobile.com
- Total disclosed funding: $2M
- Latest round: Series A (Jan 7, 2007)
- Investors on record: 2

## About

Wupima, Inc. is a mobile solutions provider that focuses on enhancing user engagement and communication for businesses across various sectors, delivering innovative applications and platforms that drive personalized marketing and customer relationship management.Wupima, Inc. is a mobile solutions company that was founded in 2006 and is headquartered in Vienna, US. The company was acquired by Kaleyra in August 2018 for an undisclosed sum. Wupima has engaged in five notable deals since its inception, with the latest funding round being a capital raise of USD 0.96 mn from IDG Capital, contributing to the total amount raised of USD 0.96 mn.Wupima, Inc. specializes in innovative mobile solutions designed to enhance user engagement and streamline communication for businesses across various sectors. Their core offerings include a suite of mobile applications and platforms that enable companies to create personalized marketing campaigns, manage customer relationships, and facilitate seamless transactions through mobile devices. These products primarily cater to businesses looking to optimize customer interaction and retention strategies, serving a diverse client base that includes small and medium-sized enterprises (SMEs) and larger corporations across regions such as North America, Europe, and Asia-Pacific.Revenue generation for Wupima, Inc. primarily occurs through subscription-based models and partnerships with businesses that utilize their mobile solutions. Clients typically enter agreements for access to the company's platforms and tools for a monthly or annual fee, ensuring continuous service and updates. The pricing structure is tailored according to specific services offered, allowing clients to select packages that best fit their operational requirements. The company's transactional framework emphasizes reliable mobile communication and marketing tools, fostering long-term relationships with their clientele.Following its acquisition in August 2018, Wupima, Inc. aims to expand its market presence by developing new products tailored to enhance mobile commerce capabilities and streamline customer feedback processes. Plans are in place to penetrate new geographic markets, especially in Europe and Asia-Pacific, by the end of 2023. The recent funding from IDG Capital will be utilized to support these initiatives, enabling the company to foster innovation and enhance its service offerings.

## Funding rounds

- Series A, Jan 7, 2007 — J. Hunt Holdings
- Series A, Oct 16, 2006, $2M — IDG Capital

## Investors

- IDG Capital (https://capitalatlas.ai/funds/idg-capital) — Series A
- J. Hunt Holdings (https://capitalatlas.ai/funds/j-hunt-holdings) — Series A