# Wuhan  Mertel  Household  Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wuhan-mertel-household-co

- Industry: Consumer Products
- Headquarters: Wuhan, China
- Website: www.mertel.cn
- Latest round: Angel (May 11, 2016)
- Investors on record: 1

## About

Wuhan Mertel Household Co. Ltd. focuses on providing innovative technological solutions that enhance operational efficiency for various industries through advanced software platforms.Founded in 1999 in Wuhan, China, Wuhan Mertel Household Co. Ltd. specializes in developing software solutions tailored for operational efficiency. The company raised CNY 10 million in pre-A funding from Feima in November 2017, marking its latest funding round. Songzhu Wu serves as both the founder and CEO of the company.Wuhan Mertel Household Co. Ltd. specializes in delivering a range of innovative software solutions designed to enhance operational efficiency across various industries. Their core product offerings include software platforms for data analytics, customer relationship management, and supply chain optimization released within the last five years. These platforms address specific challenges such as data silos and inadequate resource management, streamlining business processes for users. Their primary clientele consists of medium to large enterprises in logistics, manufacturing, and retail sectors, with end users being business analysts, supply chain managers, and customer service teams in North America, Europe, and select regions in Asia.The company operates on a subscription-based revenue model, offering monthly and annual plans for access to their flagship software products. Pricing is tiered based on usage, with larger enterprises often opting for enterprise-level agreements that include additional support and customization. Standard subscriptions provide essential features, while premium options offer advanced analytics and dedicated account management, fostering long-term relationships through ongoing updates and support.Wuhan Mertel Household Co. Ltd. plans to launch new software products aimed at enhancing operational capabilities by the end of 2023. The company is targeting expansion into regions such as Southeast Asia and North America by 2025, utilizing the CNY 10 million raised in November 2017 to support these initiatives. This funding will enhance their product development and market reach strategies.

## Funding rounds

- Angel, May 11, 2016 — Haifeng Zhicheng Capital

## Investors

- Haifeng Zhicheng Capital (https://capitalatlas.ai/funds/haifeng-zhicheng-capital) — Angel