# Wrike

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wrike

- Industry: Software
- Headquarters: San Diego, US
- Website: www.wrike.com
- Total disclosed funding: $16M
- Latest round: Series B (Apr 16, 2015)
- Investors on record: 4

## About

Wrike, Inc. is a US-based cloud-based project management software provider that enhances team productivity and collaboration through advanced tools and features tailored to diverse industries.Wrike, Inc. was founded in 2006 in San Diego, US, as a project management platform aimed at improving organizational efficiency. The company underwent a significant shift in ownership when Vista Equity Partners acquired a majority stake from Bain Capital, DCM, and Scale Venture Partners in November 2018. The financial terms of this Trade Sale deal were not disclosed, though Scale Venture Partners, Bain Capital Ventures, and TMT Investments retained a stake in the company. Rory Odriscoll serves as the CEO.Wrike is a comprehensive project management software platform designed to enhance productivity and collaboration across various industries. Its core offerings include sophisticated tools for campaign management, product lifecycle tracking, client service delivery, and project portfolio management, enabling users to plan, execute, and analyze projects seamlessly. The software features advanced functionalities such as Gantt charts, proofing, resource management, and dynamic request forms, which facilitate efficient workflow management and foster cross-functional collaboration. Wrike serves a diverse clientele, including marketing, IT, finance, healthcare, and education sectors, catering to teams of all sizes from small businesses to large enterprises. The platform is utilized by organizations globally, with notable market penetration in North America, Europe, and Asia-Pacific regions, allowing businesses to streamline their operations and achieve strategic goals effectively.Wrike operates primarily on a subscription-based revenue model, allowing clients to access its suite of project management tools through various pricing plans tailored to their needs. The company offers multiple subscription tiers that cater to different organizational sizes and requirements, including individual plans for small teams and comprehensive solutions for larger enterprises. Revenue is generated through these subscriptions, which provide users with access to flagship products such as Wrike AI and automation features, enhancing the efficiency of their project management processes. Clients typically engage in annual or monthly contracts, and transactions are structured around B2B relationships, where organizations directly purchase licenses for their teams. This model ensures a steady revenue stream while enabling clients to adapt their usage based on evolving business needs.Looking ahead, Wrike plans to leverage the recent funding from the Trade Sale completed in November 2018 to enhance its product offerings and expand into new markets. The funds will support the development of innovative features and tools aimed at improving project management capabilities. Additionally, the company seeks to penetrate new geographic regions, specifically targeting markets in Europe and Asia-Pacific by 2025. This strategic expansion aligns with Wrike's goal of increasing its global footprint and servicing a wider array of clients.

## Funding rounds

- Series B, Apr 16, 2015, $15M — Bain Capital, DCM, Scale Venture Partners
- Series A, Jun 13, 2012, $1M — TMT Investments

## Investors

- TMT Investments (https://capitalatlas.ai/funds/tmt-investments) — Series A
- Bain Capital (https://capitalatlas.ai/funds/bain-capital) — Series B
- DCM (https://capitalatlas.ai/funds/dcm) — Series B
- Scale Venture Partners (https://capitalatlas.ai/funds/scale-venture-partners) — Series B