# Worona Labs, S.L.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/worona-labs-s-l

- Industry: Software
- Headquarters: Madrid, Spain
- Website: www.frontity.com
- Total disclosed funding: $1.6M
- Latest round: Seed (Apr 22, 2020)
- Investors on record: 2

## About

Worona Labs, S.L. is a technology company that specializes in providing a framework for building React applications that work seamlessly with WordPress, enhancing the user experience for developers and businesses alike.Worona Labs, S.L. offers a specialized framework that connects React applications with WordPress. Founded in Madrid, Spain, it underwent a significant change when it was acquired by Automattic Inc. in August 2021 from Kanoar Ventures, consolidating its capabilities in the WordPress ecosystem. The founder's history is not publicly detailed, but the acquisition aligns with Automattic's strategy to bolster its open-source project development. The company has raised a total of EUR 1.000 mn, with the latest funding round being a Seed round led by investors including Automattic Inc. and Kanoar Ventures.Frontity primarily offers a framework designed specifically for building React-based applications that seamlessly integrate with WordPress. The core product facilitates the creation of fast, dynamic websites by leveraging WordPress as a headless Content Management System (CMS), allowing users to manage content in a familiar WordPress dashboard while the frontend is built using React. The framework utilizes the WordPress REST API to retrieve and render content, which is then served by a Node.js server, ensuring a quick and responsive user experience. Frontity's design simplifies the development process, minimizing the need for complex configurations and enabling developers to focus on creating engaging and efficient user interfaces. Its main client base comprises developers and businesses looking to enhance their WordPress sites with modern web technologies, with a geographical focus that spans globally, catering to markets in North America, Europe, and other regions where WordPress is widely utilized.Worona Labs, S.L. reported revenue of EUR 887.1 mn for the most recent year in 2021, with an EBITDA amounting to EUR 2,889,517. The company generates revenue primarily through direct transactions with developers and businesses utilizing its framework to build WordPress sites. Given its nature as an open-source solution, the framework is offered free of charge, yet fosters a community around paid support, premium features, or consultancy services for more complex implementations. The company's transactional structure allows clients to integrate Frontity into their existing systems without upfront costs, promoting widespread adoption. Revenue may also derive from partnerships with organizations such as Automattic, which could involve collaborative projects or integrations that enhance the functionality of WordPress and its ecosystem.Following its acquisition by Automattic Inc., Worona Labs, S.L. is anticipated to focus on enhancing its framework's integration capabilities with WordPress, leveraging the resources of its parent company. The recent funding will be utilized to improve the development experience of the WordPress open-source project. The company may explore the launch of new features that further optimize performance and efficiency for its users in the near future. Additionally, strategic efforts may be directed towards expanding into new markets, particularly within regions where WordPress is gaining traction, ensuring the framework remains relevant in a rapidly evolving digital landscape.

## Funding rounds

- Seed, Apr 22, 2020, $1.1M — Automattic Inc., Kanoar Ventures
- Seed, May 28, 2018, $0.5M — Kanoar Ventures

## Investors

- Kanoar Ventures (https://capitalatlas.ai/funds/kanoar-ventures) — Seed
- Automattic Inc. — Seed