# WorkLight

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/worklight

- Industry: Outsourcing
- Headquarters: New York, US
- Website: www.worklight.com
- Total disclosed funding: $17M
- Latest round: Series B (Apr 30, 2008)
- Investors on record: 3

## About

WorkLight is a pricing solutions provider that optimizes cost estimation processes, helping clients receive timely financial assessments tailored to their project needs.Founded in 2009, WorkLight is based in New York, US, and specializes in delivering pricing solutions. The company was acquired by IBM Corporation in January 2012 for USD 50 mn, marking a pivotal transition in its operational strategy. The founder's history is not mentioned in available sources.WorkLight.com specializes in providing pricing solutions designed to streamline the process by which clients obtain cost estimates for their services. Their core product offering allows users to fill out a form to receive a price estimate within 24 business hours, facilitated by their domain experts. This service primarily targets businesses and individuals seeking prompt financial assessments for various projects or services. The end use cases include aiding decision-making for procurement and budget planning, thereby enhancing operational efficiency for clients across different sectors. The customer base includes corporations and small to medium enterprises seeking reliable and rapid pricing information in markets such as North America, Europe, and other regions where efficient pricing strategies are essential.Worklight.com generates revenue through its pricing service, which operates on a transactional model where clients submit requests and receive timely pricing estimates. The transactions are structured around direct interactions between the company and its clients, with a focus on delivering value through expert insights. Pricing plans are tailored to the needs of the clients, reflecting the complexity and scope of the requested services. The flagship offering, which is the expedited pricing estimate, serves as a critical tool for clients aiming to make informed financial decisions quickly. The revenue model emphasizes efficiency and customer satisfaction, ensuring that businesses can rely on timely and accurate pricing information for their operations.The most recent deal for WorkLight occurred on January 31, 2012, when it was acquired by IBM Corporation for USD 50 mn. Future growth strategies have not been detailed in the available information regarding upcoming products or specific market expansions.

## Funding rounds

- Series B, Apr 30, 2008, $12M — Index Ventures, Pitango, Genesis Partners
- Series A, Sep 1, 2006, $5.1M — Index Ventures, Genesis Partners

## Investors

- Index Ventures (https://capitalatlas.ai/funds/index-ventures) — Series A, Series B
- Genesis Partners (https://capitalatlas.ai/funds/genesis-partners) — Series A, Series B
- Pitango (https://capitalatlas.ai/funds/pitango) — Series B