# Wize Commerce

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/wize-commerce

- Industry: Internet
- Headquarters: Redwood City, US
- Website: www.wizecommerce.com
- Total disclosed funding: $4M
- Latest round: Series A (Aug 9, 1999)
- Investors on record: 1

## About

Wize Commerce, Inc. is a technology-driven company specializing in e-commerce solutions, providing merchants with tools to enhance their online visibility and sales performance across multiple platforms.Founded in 1999 and headquartered in Redwood City, US, Wize Commerce, Inc. is dedicated to improving e-commerce experiences through innovative technology. The company has pivoted its strategies to optimize its services in a rapidly evolving online market. Wize Commerce has successfully raised a total of USD 150.00 mn, with its latest funding round being a Recapitalisation of USD 150.00 mn.Wize Commerce operates primarily in the e-commerce sector, offering a comprehensive suite of services aimed at revenue optimization and traffic enhancement across various digital platforms. Their core services include a network of comparison shopping sites designed to assist merchants in acquiring and engaging customers effectively. With a strong presence in Germany and Hungary, Wize Commerce works with over 5,000 merchants and manages an extensive inventory of over 200 million SKUs, focusing on improving product visibility in the competitive online marketplace.Wize Commerce generates revenue through strategic partnerships and direct collaborations with merchants and websites. Their model allows retailers to leverage comparison shopping services that enhance transaction visibility and consumer engagement. By providing product data to well-known portals, Wize Commerce facilitates a revenue-sharing arrangement, enabling merchants to list their products across multiple platforms. Their offerings are tailored to meet diverse client needs, including subscription-based models and service fees linked to advertising performance.Wize Commerce is focused on expanding its product offerings and market reach. Plans include the launch of new tools aimed at enhancing user engagement and conversion rates in the upcoming year. The company is targeting expansion into additional European markets, intending to establish a strong foothold by 2024. Recent funding from the Recapitalisation round will support these initiatives, allowing Wize Commerce to enhance its technological infrastructure and streamline operations to better serve its growing client base.

## Funding rounds

- Series A, Aug 9, 1999, $4M — Morgenthaler Ventures

## Investors

- Morgenthaler Ventures (https://capitalatlas.ai/funds/morgenthaler-ventures) — Series A